PROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATION

The elds of admissible use of traditional theoretical approaches to assessment and customer focuse management of the organization and a possibility of their applica-tion in practice are considered. The concept of customer focus is speci ed, and the elds of the most expedient use of the traditional m...

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Main Authors: Y. Voroncova, Y. Goryacheva
Format: Article
Language:English
Published: Publishing House of the State University of Management 2018-09-01
Series:Вестник университета
Subjects:
Online Access:https://vestnik.guu.ru/jour/article/view/1129
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author Y. Voroncova
Y. Goryacheva
author_facet Y. Voroncova
Y. Goryacheva
author_sort Y. Voroncova
collection DOAJ
description The elds of admissible use of traditional theoretical approaches to assessment and customer focuse management of the organization and a possibility of their applica-tion in practice are considered. The concept of customer focus is speci ed, and the elds of the most expedient use of the traditional methods allowing to carry out various func-tions of management of customer focus of the organization, are investigated. The main indicators allowing to give an assessment to the level of customer focus of the organiza-tion are allocate, their choice with application of heuristic methods logically is proved
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spelling doaj.art-8bc1a7f161d64eba90e8a0f16514f1182024-03-26T14:22:56ZengPublishing House of the State University of ManagementВестник университета1816-42772686-84152018-09-010951010.26425/1816-4277-2018-9-5-101129PROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATIONY. Voroncova0Y. Goryacheva1Государственный университет управленияГосударственный университет управленияThe elds of admissible use of traditional theoretical approaches to assessment and customer focuse management of the organization and a possibility of their applica-tion in practice are considered. The concept of customer focus is speci ed, and the elds of the most expedient use of the traditional methods allowing to carry out various func-tions of management of customer focus of the organization, are investigated. The main indicators allowing to give an assessment to the level of customer focus of the organiza-tion are allocate, their choice with application of heuristic methods logically is provedhttps://vestnik.guu.ru/jour/article/view/1129indicatorinstrument of businesscustomer-focusedcompetitive advantagemethodical basesystem of measurementfocusing of eorts of the organization
spellingShingle Y. Voroncova
Y. Goryacheva
PROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATION
Вестник университета
indicator
instrument of business
customer-focused
competitive advantage
methodical base
system of measurement
focusing of eorts of the organization
title PROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATION
title_full PROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATION
title_fullStr PROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATION
title_full_unstemmed PROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATION
title_short PROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATION
title_sort problems of customer focused management of the organization
topic indicator
instrument of business
customer-focused
competitive advantage
methodical base
system of measurement
focusing of eorts of the organization
url https://vestnik.guu.ru/jour/article/view/1129
work_keys_str_mv AT yvoroncova problemsofcustomerfocusedmanagementoftheorganization
AT ygoryacheva problemsofcustomerfocusedmanagementoftheorganization