Modeling of the System of Evaluation of Retail Enterprises on the Basis of KPI and Process Approach
The article proposes a model for evaluating the activities of retail enterprise, which is based on five stages and allows determining ways to increase the efficiency of functioning, which will improve the adaptive properties of the economic object. The analysis of types of KPI is carried out, proces...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
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Research Centre of Industrial Problems of Development of NAS of Ukraine
2021-04-01
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| Series: | Bìznes Inform |
| Subjects: | |
| Online Access: | https://www.business-inform.net/export_pdf/business-inform-2021-4_0-pages-66_72.pdf |
| _version_ | 1819025123498262528 |
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| author | Podskrebko Oleksandr S. Ivanchenko Nadiia O. Tkachenko Victoriia V. |
| author_facet | Podskrebko Oleksandr S. Ivanchenko Nadiia O. Tkachenko Victoriia V. |
| author_sort | Podskrebko Oleksandr S. |
| collection | DOAJ |
| description | The article proposes a model for evaluating the activities of retail enterprise, which is based on five stages and allows determining ways to increase the efficiency of functioning, which will improve the adaptive properties of the economic object. The analysis of types of KPI is carried out, process and functional approaches are identified as the main ones for the direct development of key performance indicators, as well as the characteristics of the evaluation of effective marketing at enterprises, including those that function in the sphere of retail trade, are determined. The authors considered how modeling and forecasting of key financial indicators of an enterprise contribute to the creation of strategies for its development. The article notes that for the initial evaluation of a retail enterprise focused on long-term success, it is mandatory to conduct an audit aimed at assessing the efficiency of the economic object and defining how quickly the enterprise adapts to dynamic environmental conditions. The carried out analysis allowed to identify the key factors that contribute to an improvement of the enterprise’s operation. Also, on the example of the Isikawa diagram, the ratio of KPI, strategies and understanding of business processes was considered in order to set, control and analyze the achievement of goals. |
| first_indexed | 2024-12-21T05:05:41Z |
| format | Article |
| id | doaj.art-8c437f53e5c942a180b8b458a710993a |
| institution | Directory Open Access Journal |
| issn | 2222-4459 2311-116X |
| language | English |
| last_indexed | 2024-12-21T05:05:41Z |
| publishDate | 2021-04-01 |
| publisher | Research Centre of Industrial Problems of Development of NAS of Ukraine |
| record_format | Article |
| series | Bìznes Inform |
| spelling | doaj.art-8c437f53e5c942a180b8b458a710993a2022-12-21T19:15:09ZengResearch Centre of Industrial Problems of Development of NAS of UkraineBìznes Inform2222-44592311-116X2021-04-014519667210.32983/2222-4459-2021-4-66-72Modeling of the System of Evaluation of Retail Enterprises on the Basis of KPI and Process ApproachPodskrebko Oleksandr S.0https://orcid.org/0000-0001-5282-4691Ivanchenko Nadiia O.1https://orcid.org/0000-0002-7289-3587Tkachenko Victoriia V.2National Aviation UniversityNational Aviation UniversityNational Aviation UniversityThe article proposes a model for evaluating the activities of retail enterprise, which is based on five stages and allows determining ways to increase the efficiency of functioning, which will improve the adaptive properties of the economic object. The analysis of types of KPI is carried out, process and functional approaches are identified as the main ones for the direct development of key performance indicators, as well as the characteristics of the evaluation of effective marketing at enterprises, including those that function in the sphere of retail trade, are determined. The authors considered how modeling and forecasting of key financial indicators of an enterprise contribute to the creation of strategies for its development. The article notes that for the initial evaluation of a retail enterprise focused on long-term success, it is mandatory to conduct an audit aimed at assessing the efficiency of the economic object and defining how quickly the enterprise adapts to dynamic environmental conditions. The carried out analysis allowed to identify the key factors that contribute to an improvement of the enterprise’s operation. Also, on the example of the Isikawa diagram, the ratio of KPI, strategies and understanding of business processes was considered in order to set, control and analyze the achievement of goals.https://www.business-inform.net/export_pdf/business-inform-2021-4_0-pages-66_72.pdfkpioperational activitymodelcompetitivenessretail enterpriseprocess approach |
| spellingShingle | Podskrebko Oleksandr S. Ivanchenko Nadiia O. Tkachenko Victoriia V. Modeling of the System of Evaluation of Retail Enterprises on the Basis of KPI and Process Approach Bìznes Inform kpi operational activity model competitiveness retail enterprise process approach |
| title | Modeling of the System of Evaluation of Retail Enterprises on the Basis of KPI and Process Approach |
| title_full | Modeling of the System of Evaluation of Retail Enterprises on the Basis of KPI and Process Approach |
| title_fullStr | Modeling of the System of Evaluation of Retail Enterprises on the Basis of KPI and Process Approach |
| title_full_unstemmed | Modeling of the System of Evaluation of Retail Enterprises on the Basis of KPI and Process Approach |
| title_short | Modeling of the System of Evaluation of Retail Enterprises on the Basis of KPI and Process Approach |
| title_sort | modeling of the system of evaluation of retail enterprises on the basis of kpi and process approach |
| topic | kpi operational activity model competitiveness retail enterprise process approach |
| url | https://www.business-inform.net/export_pdf/business-inform-2021-4_0-pages-66_72.pdf |
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