Drive for Consumption, Craving, and Connectivity in the Visual Cortex during the Imagery of Desired Food

There is considerable interest in understanding food cravings given the obesogenic environment of Western Society. In this paper we examine how the imagery of palatable foods affects cravings and functional connectivity in the visual cortex for people who differ on the power of food scale (PFS). Fou...

Full description

Bibliographic Details
Main Authors: Jessica eBullins, Paul J Laurienti, Ashley R Morgan, James eNorris, Brielle ePaolini, Walter J Rejeski
Format: Article
Language:English
Published: Frontiers Media S.A. 2013-11-01
Series:Frontiers in Aging Neuroscience
Subjects:
Online Access:http://journal.frontiersin.org/Journal/10.3389/fnagi.2013.00077/full
_version_ 1818296055542841344
author Jessica eBullins
Paul J Laurienti
Ashley R Morgan
James eNorris
Brielle ePaolini
Walter J Rejeski
author_facet Jessica eBullins
Paul J Laurienti
Ashley R Morgan
James eNorris
Brielle ePaolini
Walter J Rejeski
author_sort Jessica eBullins
collection DOAJ
description There is considerable interest in understanding food cravings given the obesogenic environment of Western Society. In this paper we examine how the imagery of palatable foods affects cravings and functional connectivity in the visual cortex for people who differ on the power of food scale (PFS). Fourteen older, overweight/obese adults came to our laboratory on two different occasions. Both times they ate a controlled breakfast meal and then were restricted from eating for 2.5 hours prior to scanning. On one day they consumed a BOOST® liquid meal after the period of food restriction, whereas on the other day they only consumed water (NO BOOST® condition). After these manipulations, they had an fMRI scan in which they were asked to image both neutral objects and their favorite snack foods; they also completed visual analogue scales for craving, hunger, and the vividness of the imagery experiences. Irrespective of the BOOST® manipulation, we observed marked increases in food cravings when older, overweight/obese adults created images of favorite foods in their minds as opposed to creating an image of neutral objects; however, the increase in food craving following the imagery of desired food was more pronounced among those scoring high than low on the PFS. Furthermore, local efficiency within the visual cortex when imaging desired food was higher for those scoring high as compared to low on the PFS. The active imagery of desired foods seemed to have overpowered the BOOST® manipulation when evaluating connectivity in the visual cortex.
first_indexed 2024-12-13T03:57:27Z
format Article
id doaj.art-8ce5853cacd2475794b5d3eadba9aa16
institution Directory Open Access Journal
issn 1663-4365
language English
last_indexed 2024-12-13T03:57:27Z
publishDate 2013-11-01
publisher Frontiers Media S.A.
record_format Article
series Frontiers in Aging Neuroscience
spelling doaj.art-8ce5853cacd2475794b5d3eadba9aa162022-12-22T00:00:34ZengFrontiers Media S.A.Frontiers in Aging Neuroscience1663-43652013-11-01510.3389/fnagi.2013.0007767395Drive for Consumption, Craving, and Connectivity in the Visual Cortex during the Imagery of Desired FoodJessica eBullins0Paul J Laurienti1Ashley R Morgan2James eNorris3Brielle ePaolini4Walter J Rejeski5Wake Forest University School of MedicineWake Forest University School of MedicineWake Forest University School of MedicineWake Forest UniversityWake Forest University School of MedicineWake Forest UniversityThere is considerable interest in understanding food cravings given the obesogenic environment of Western Society. In this paper we examine how the imagery of palatable foods affects cravings and functional connectivity in the visual cortex for people who differ on the power of food scale (PFS). Fourteen older, overweight/obese adults came to our laboratory on two different occasions. Both times they ate a controlled breakfast meal and then were restricted from eating for 2.5 hours prior to scanning. On one day they consumed a BOOST® liquid meal after the period of food restriction, whereas on the other day they only consumed water (NO BOOST® condition). After these manipulations, they had an fMRI scan in which they were asked to image both neutral objects and their favorite snack foods; they also completed visual analogue scales for craving, hunger, and the vividness of the imagery experiences. Irrespective of the BOOST® manipulation, we observed marked increases in food cravings when older, overweight/obese adults created images of favorite foods in their minds as opposed to creating an image of neutral objects; however, the increase in food craving following the imagery of desired food was more pronounced among those scoring high than low on the PFS. Furthermore, local efficiency within the visual cortex when imaging desired food was higher for those scoring high as compared to low on the PFS. The active imagery of desired foods seemed to have overpowered the BOOST® manipulation when evaluating connectivity in the visual cortex.http://journal.frontiersin.org/Journal/10.3389/fnagi.2013.00077/fullVisual CortexNetwork Scienceolder adultsfood cravingPower of food scale
spellingShingle Jessica eBullins
Paul J Laurienti
Ashley R Morgan
James eNorris
Brielle ePaolini
Walter J Rejeski
Drive for Consumption, Craving, and Connectivity in the Visual Cortex during the Imagery of Desired Food
Frontiers in Aging Neuroscience
Visual Cortex
Network Science
older adults
food craving
Power of food scale
title Drive for Consumption, Craving, and Connectivity in the Visual Cortex during the Imagery of Desired Food
title_full Drive for Consumption, Craving, and Connectivity in the Visual Cortex during the Imagery of Desired Food
title_fullStr Drive for Consumption, Craving, and Connectivity in the Visual Cortex during the Imagery of Desired Food
title_full_unstemmed Drive for Consumption, Craving, and Connectivity in the Visual Cortex during the Imagery of Desired Food
title_short Drive for Consumption, Craving, and Connectivity in the Visual Cortex during the Imagery of Desired Food
title_sort drive for consumption craving and connectivity in the visual cortex during the imagery of desired food
topic Visual Cortex
Network Science
older adults
food craving
Power of food scale
url http://journal.frontiersin.org/Journal/10.3389/fnagi.2013.00077/full
work_keys_str_mv AT jessicaebullins driveforconsumptioncravingandconnectivityinthevisualcortexduringtheimageryofdesiredfood
AT pauljlaurienti driveforconsumptioncravingandconnectivityinthevisualcortexduringtheimageryofdesiredfood
AT ashleyrmorgan driveforconsumptioncravingandconnectivityinthevisualcortexduringtheimageryofdesiredfood
AT jamesenorris driveforconsumptioncravingandconnectivityinthevisualcortexduringtheimageryofdesiredfood
AT brielleepaolini driveforconsumptioncravingandconnectivityinthevisualcortexduringtheimageryofdesiredfood
AT walterjrejeski driveforconsumptioncravingandconnectivityinthevisualcortexduringtheimageryofdesiredfood