Variation of the Organisational Reputation in A 4.0 Environment - Fighting for Trust under the Conditions of Communicational Abundance
Social changes, coupled with technologies' and communications' development in the past few decades, result in a complicated environment of interactions, and give rise to a specific matter in the reputational communication field. Organisations are faced with presenting their vision and acti...
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| Format: | Article |
| Language: | Bulgarian |
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South-West University "Neofit Rilski", Department of Sociology, Academic seminar "Media and Education"
2019-09-01
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| Series: | Проблеми на постмодерността |
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| Online Access: | https://pmpjournal.org/index.php/pmp/article/view/187 |
| Summary: | Social changes, coupled with technologies' and communications' development in the past few decades, result in a complicated environment of interactions, and give rise to a specific matter in the reputational communication field. Organisations are faced with presenting their vision and actions under the conditions both of communicational abundance and of radical changes triggered by: globality, the synergism in social online groups, artificial intelligence (AI), etc. This process clearly outlines tendencies which present both scientific and practical questions with a strong interdisciplinary bias. |
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| ISSN: | 1314-3700 |