The Brand–Land Identity of Etna Volcano Valley Wines: A Policy Delphi Study
This is the first study on the brand–land link for quality wines with a strong identity produced in extreme territories using the Policy Delphi methodology. The objective of this study is to assess the existence of a relationship between the wine brand and the territory of origin for wines produced...
Main Authors: | , , |
---|---|
Format: | Article |
Language: | English |
Published: |
MDPI AG
2022-06-01
|
Series: | Agriculture |
Subjects: | |
Online Access: | https://www.mdpi.com/2077-0472/12/6/811 |