Partnerships supporting policies: A social marketing case study of mask supply solutions in South Korea during the COVID-19 pandemic
BackgroundSouth Korea was one of the first countries to experience a large outbreak of COVID-19. Early on, public health authorities recommended mask wearing as one of the main preventive measures against the virus. Compared to people in other countries, most South Koreans were willing to follow thi...
Main Authors: | Hye-Jin Paek, Thomas Hove |
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Format: | Article |
Language: | English |
Published: |
Frontiers Media S.A.
2023-01-01
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Series: | Frontiers in Public Health |
Subjects: | |
Online Access: | https://www.frontiersin.org/articles/10.3389/fpubh.2022.1065310/full |
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