Effect of the Affective and Cognitive Benefits of Exercise in Instagram on Users' Physical Activity
The present research examined the effects of the affective and cognitive benefits of exercise in Instagram on users' physical activity through two consecutive studies. The results of the first study showed that the designed content provided sufficient cognitive and affective benefits. Similarly...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Shahid Bahonar University of Kerman
2023-08-01
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| Series: | Journal of New Studies in Sport Management |
| Subjects: | |
| Online Access: | https://jnssm.uk.ac.ir/article_3771_4a9ab00cad1fae03661a1dfe27a033d6.pdf |
| _version_ | 1827818183681114112 |
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| author | Saeed Yousefi Fatemeh Abdavi Yaghoob Badriazarin Maryam Moghadam Salimi |
| author_facet | Saeed Yousefi Fatemeh Abdavi Yaghoob Badriazarin Maryam Moghadam Salimi |
| author_sort | Saeed Yousefi |
| collection | DOAJ |
| description | The present research examined the effects of the affective and cognitive benefits of exercise in Instagram on users' physical activity through two consecutive studies. The results of the first study showed that the designed content provided sufficient cognitive and affective benefits. Similarly, the second study found that after adjusting the basic PA level, the affective and cognitive groups had more PA than the control group, and the cognitive group had more than the control group. Consecutively, 45.75% of subjects who were inactive were turned into active after one week of being taught of the benefits of exercise, with 71.43% in the affective group and 28.57% in the cognitive group. In terms of gender, 84.12% were women and 15.78% were men. As a result, visual exposure to sports participation might have led to an increase in positive feelings among users, especially women, which may have led to increased PA levels. The results of this study are useful for health professionals who are trying to communicate information about the benefits of exercise to their target audience based on a combination of evidence, gender, and PA level. |
| first_indexed | 2024-03-12T00:44:18Z |
| format | Article |
| id | doaj.art-8dd1f18060934909a5e769056392958c |
| institution | Directory Open Access Journal |
| issn | 2717-4069 |
| language | English |
| last_indexed | 2024-03-12T00:44:18Z |
| publishDate | 2023-08-01 |
| publisher | Shahid Bahonar University of Kerman |
| record_format | Article |
| series | Journal of New Studies in Sport Management |
| spelling | doaj.art-8dd1f18060934909a5e769056392958c2023-09-14T20:43:24ZengShahid Bahonar University of KermanJournal of New Studies in Sport Management2717-40692023-08-014387688810.22103/jnssm.2023.20988.11643771Effect of the Affective and Cognitive Benefits of Exercise in Instagram on Users' Physical ActivitySaeed Yousefi0Fatemeh Abdavi1Yaghoob Badriazarin2Maryam Moghadam Salimi3Ph.D. Student of Sport Sciences, Tabriz University, Tabriz, IranAssistant Professor of Sport Sciences, Tabriz University, Tabriz, Iran.Associate Professor of Sport Sciences, Tabriz University, Tabriz, IranAssistant Professor of Cognitive Sciences, Tabriz University, Tabriz, IranThe present research examined the effects of the affective and cognitive benefits of exercise in Instagram on users' physical activity through two consecutive studies. The results of the first study showed that the designed content provided sufficient cognitive and affective benefits. Similarly, the second study found that after adjusting the basic PA level, the affective and cognitive groups had more PA than the control group, and the cognitive group had more than the control group. Consecutively, 45.75% of subjects who were inactive were turned into active after one week of being taught of the benefits of exercise, with 71.43% in the affective group and 28.57% in the cognitive group. In terms of gender, 84.12% were women and 15.78% were men. As a result, visual exposure to sports participation might have led to an increase in positive feelings among users, especially women, which may have led to increased PA levels. The results of this study are useful for health professionals who are trying to communicate information about the benefits of exercise to their target audience based on a combination of evidence, gender, and PA level.https://jnssm.uk.ac.ir/article_3771_4a9ab00cad1fae03661a1dfe27a033d6.pdfaffective benefitscognitive benefitshealthinstagramphysical activity |
| spellingShingle | Saeed Yousefi Fatemeh Abdavi Yaghoob Badriazarin Maryam Moghadam Salimi Effect of the Affective and Cognitive Benefits of Exercise in Instagram on Users' Physical Activity Journal of New Studies in Sport Management affective benefits cognitive benefits health physical activity |
| title | Effect of the Affective and Cognitive Benefits of Exercise in Instagram on Users' Physical Activity |
| title_full | Effect of the Affective and Cognitive Benefits of Exercise in Instagram on Users' Physical Activity |
| title_fullStr | Effect of the Affective and Cognitive Benefits of Exercise in Instagram on Users' Physical Activity |
| title_full_unstemmed | Effect of the Affective and Cognitive Benefits of Exercise in Instagram on Users' Physical Activity |
| title_short | Effect of the Affective and Cognitive Benefits of Exercise in Instagram on Users' Physical Activity |
| title_sort | effect of the affective and cognitive benefits of exercise in instagram on users physical activity |
| topic | affective benefits cognitive benefits health physical activity |
| url | https://jnssm.uk.ac.ir/article_3771_4a9ab00cad1fae03661a1dfe27a033d6.pdf |
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