Performance of the collaborative commercialization strategy: Strategic alliance

Introduction: The biopharmaceutical industry has several notable characteristics such as high R&D costs of $ 125 million to $ 250 million per drug, long-term commercialization cycles, and very complex and often long-term legislative procedures. All of these are associated with a high level of in...

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Bibliographic Details
Main Authors: Roya Shakeri, Noormohammad Yaghoubi
Format: Article
Language:fas
Published: Yazd University 2022-01-01
Series:کاوش‌های مدیریت بازرگانی
Subjects:
Online Access:http://bar.yazd.ac.ir/article_2620_d50b5437ebb9a32e99bf13772de78109.pdf