The effect of environmental awareness on consumers’ attitudes and consumers’ intention to purchase environmentally friendly products: Evidence from United Arab Emirates
This paper aims to measure consumer awareness of environmentally friendly products in the context of United Arab Emirates. The study also intends to measure the effect of consumer awareness on the customer intention to purchase environmentally friendly products and whether or not consumer attitudes...
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| Format: | Article |
| Language: | English |
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Growing Science
2020-09-01
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| Series: | Management Science Letters |
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| Online Access: | http://www.growingscience.com/msl/Vol11/msl_2020_314.pdf |