A Systematic Review in the World of the Metaverse
Metaverse uses “virtual reality” in e-commerce to create immersive virtual spaces. The philosophy behind it is to make people addicted to virtual 3d reality, and with the options of “teleportation, changing environment, and using cryptocurrency to shop,” this will be the ultimate future of technolog...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Karachi Institute of Economics and Technology
2023-06-01
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| Series: | Market Forces |
| Subjects: | |
| Online Access: | https://kiet.edu.pk/marketforces/index.php/marketforces/article/view/622 |
| _version_ | 1797392405992833024 |
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| author | Salman Hassan Sohaib Uz Zaman Syed Hasnain Alam |
| author_facet | Salman Hassan Sohaib Uz Zaman Syed Hasnain Alam |
| author_sort | Salman Hassan |
| collection | DOAJ |
| description | Metaverse uses “virtual reality” in e-commerce to create immersive virtual spaces. The philosophy behind it is to make people addicted to virtual 3d reality, and with the options of “teleportation, changing environment, and using cryptocurrency to shop,” this will be the ultimate future of technology. Apart from the benefits of the metaverse, it has many challenges, including “cyber security.” This study has synthesized past literature into nine themes based on a systematic review. All nine themes deal with the potential challenges and opportunities for users, including buyers and sellers. People can live an ideal life in the metaverse, leading to the denial mode of not accepting the real world and prefer living in the metaverse. For example, bald individuals can get a head full of hair in the metaverse. Someone with a disability can walk and fly in the metaverse. All these lucrative features will make virtual life more like heaven and real life like hell. |
| first_indexed | 2024-03-08T23:47:47Z |
| format | Article |
| id | doaj.art-8f6e171e35e14cbe97da7c96869acf9d |
| institution | Directory Open Access Journal |
| issn | 1816-8434 2309-866X |
| language | English |
| last_indexed | 2024-03-08T23:47:47Z |
| publishDate | 2023-06-01 |
| publisher | Karachi Institute of Economics and Technology |
| record_format | Article |
| series | Market Forces |
| spelling | doaj.art-8f6e171e35e14cbe97da7c96869acf9d2023-12-13T15:47:06ZengKarachi Institute of Economics and TechnologyMarket Forces1816-84342309-866X2023-06-01181135150A Systematic Review in the World of the MetaverseSalman Hassan0Sohaib Uz Zaman1Syed Hasnain Alam 2University of Karachi, Karachi University Business SchooUniversity of Karachi, Karachi University Business SchoolUniversity of Karachi, Karachi University Business SchooMetaverse uses “virtual reality” in e-commerce to create immersive virtual spaces. The philosophy behind it is to make people addicted to virtual 3d reality, and with the options of “teleportation, changing environment, and using cryptocurrency to shop,” this will be the ultimate future of technology. Apart from the benefits of the metaverse, it has many challenges, including “cyber security.” This study has synthesized past literature into nine themes based on a systematic review. All nine themes deal with the potential challenges and opportunities for users, including buyers and sellers. People can live an ideal life in the metaverse, leading to the denial mode of not accepting the real world and prefer living in the metaverse. For example, bald individuals can get a head full of hair in the metaverse. Someone with a disability can walk and fly in the metaverse. All these lucrative features will make virtual life more like heaven and real life like hell.https://kiet.edu.pk/marketforces/index.php/marketforces/article/view/622virtual commerce; immersive technology; metaversecyber securityaddiction |
| spellingShingle | Salman Hassan Sohaib Uz Zaman Syed Hasnain Alam A Systematic Review in the World of the Metaverse Market Forces virtual commerce; immersive technology; metaverse cyber security addiction |
| title | A Systematic Review in the World of the Metaverse |
| title_full | A Systematic Review in the World of the Metaverse |
| title_fullStr | A Systematic Review in the World of the Metaverse |
| title_full_unstemmed | A Systematic Review in the World of the Metaverse |
| title_short | A Systematic Review in the World of the Metaverse |
| title_sort | systematic review in the world of the metaverse |
| topic | virtual commerce; immersive technology; metaverse cyber security addiction |
| url | https://kiet.edu.pk/marketforces/index.php/marketforces/article/view/622 |
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