Building the Collective Imagination in the Bestsellers of the Western World
This study constitutes the first ever sociological investigation of the contents of western bestsellers, published and examined between 1998 and 2017. The research project analysed the contents, action and values, as well as the pathways pursued in order to construct social identity and create the s...
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| Format: | Article |
| Language: | English |
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Ksiegarnia Akademicka Publishing
2021-11-01
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| Series: | Relacje Międzykulturowe |
| Subjects: | |
| Online Access: | https://journals.akademicka.pl/relacje/article/view/3898 |
| _version_ | 1818880928982761472 |
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| author | Milena Gammaitoni |
| author_facet | Milena Gammaitoni |
| author_sort | Milena Gammaitoni |
| collection | DOAJ |
| description | This study constitutes the first ever sociological investigation of the contents of western bestsellers, published and examined between 1998 and 2017. The research project analysed the contents, action and values, as well as the pathways pursued in order to construct social identity and create the stories and characters portrayed. It emerged that the cultural industry aimed at producing works with a high level of readability capable of facilitating their diffusion among people of the lower-middle, higher-middle and higher classes of society. Some advance the hypothesis that, in the face of economic crises and slowdowns in the global economy, there has been an increase in the need for literary fiction, for escape and identification with problems, such as the loss of employment, the impoverishment of families and emotional instability, common to the so-called fluid society. |
| first_indexed | 2024-12-19T14:53:46Z |
| format | Article |
| id | doaj.art-8f9d3005329945e8b1c8325b1867181d |
| institution | Directory Open Access Journal |
| issn | 2544-2139 2544-2546 |
| language | English |
| last_indexed | 2024-12-19T14:53:46Z |
| publishDate | 2021-11-01 |
| publisher | Ksiegarnia Akademicka Publishing |
| record_format | Article |
| series | Relacje Międzykulturowe |
| spelling | doaj.art-8f9d3005329945e8b1c8325b1867181d2022-12-21T20:16:46ZengKsiegarnia Akademicka PublishingRelacje Międzykulturowe2544-21392544-25462021-11-0142(10)10.12797/RM.02.2021.10.01Building the Collective Imagination in the Bestsellers of the Western WorldMilena Gammaitoni0Roma Tre UniversityThis study constitutes the first ever sociological investigation of the contents of western bestsellers, published and examined between 1998 and 2017. The research project analysed the contents, action and values, as well as the pathways pursued in order to construct social identity and create the stories and characters portrayed. It emerged that the cultural industry aimed at producing works with a high level of readability capable of facilitating their diffusion among people of the lower-middle, higher-middle and higher classes of society. Some advance the hypothesis that, in the face of economic crises and slowdowns in the global economy, there has been an increase in the need for literary fiction, for escape and identification with problems, such as the loss of employment, the impoverishment of families and emotional instability, common to the so-called fluid society.https://journals.akademicka.pl/relacje/article/view/3898sociologyliteraturebestsellerscontent analysisimaginationmarketing |
| spellingShingle | Milena Gammaitoni Building the Collective Imagination in the Bestsellers of the Western World Relacje Międzykulturowe sociology literature bestsellers content analysis imagination marketing |
| title | Building the Collective Imagination in the Bestsellers of the Western World |
| title_full | Building the Collective Imagination in the Bestsellers of the Western World |
| title_fullStr | Building the Collective Imagination in the Bestsellers of the Western World |
| title_full_unstemmed | Building the Collective Imagination in the Bestsellers of the Western World |
| title_short | Building the Collective Imagination in the Bestsellers of the Western World |
| title_sort | building the collective imagination in the bestsellers of the western world |
| topic | sociology literature bestsellers content analysis imagination marketing |
| url | https://journals.akademicka.pl/relacje/article/view/3898 |
| work_keys_str_mv | AT milenagammaitoni buildingthecollectiveimaginationinthebestsellersofthewesternworld |