Emergence of opinion leaders in reference networks.

Individuals often refer to opinions of others when they make decisions in the real world. Our question is how the people's reference structure self-organizes when people try to provide correct answers by referring to more accurate agents. We constructed an adaptive network model, in which each...

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Main Authors: Mariko I Ito, Hisashi Ohtsuki, Akira Sasaki
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2018-01-01
Series:PLoS ONE
Online Access:http://europepmc.org/articles/PMC5868794?pdf=render
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author Mariko I Ito
Hisashi Ohtsuki
Akira Sasaki
author_facet Mariko I Ito
Hisashi Ohtsuki
Akira Sasaki
author_sort Mariko I Ito
collection DOAJ
description Individuals often refer to opinions of others when they make decisions in the real world. Our question is how the people's reference structure self-organizes when people try to provide correct answers by referring to more accurate agents. We constructed an adaptive network model, in which each node represents an agent and each directed link represents a reference. In every iteration round within our model, each agent makes a decision sequentially by following the majority of the reference partners' opinions and rewires a reference link to a partner if the partner's performance falls below a given threshold. The value of this threshold is common for all agents and represents the performance assessment severity of the population. We found that the reference network self-organizes into a heterogeneous one with a nearly exponential in-degree (the number of followers) distribution, where reference links concentrate around agents with high intrinsic ability. In this heterogeneous network, the decision-making accuracy of agents improved on average. However, the proportion of agents who provided correct answers showed strong temporal fluctuation compared to that observed in the case in which each agent refers to randomly selected agents. We also found a counterintuitive phenomenon in which reference links concentrate more around high-ability agents and the population became smarter on average when the rewiring threshold was set lower than when it was set higher.
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spelling doaj.art-909498e22cbd4aabb21f667bb9da184a2022-12-22T00:51:31ZengPublic Library of Science (PLoS)PLoS ONE1932-62032018-01-01133e019398310.1371/journal.pone.0193983Emergence of opinion leaders in reference networks.Mariko I ItoHisashi OhtsukiAkira SasakiIndividuals often refer to opinions of others when they make decisions in the real world. Our question is how the people's reference structure self-organizes when people try to provide correct answers by referring to more accurate agents. We constructed an adaptive network model, in which each node represents an agent and each directed link represents a reference. In every iteration round within our model, each agent makes a decision sequentially by following the majority of the reference partners' opinions and rewires a reference link to a partner if the partner's performance falls below a given threshold. The value of this threshold is common for all agents and represents the performance assessment severity of the population. We found that the reference network self-organizes into a heterogeneous one with a nearly exponential in-degree (the number of followers) distribution, where reference links concentrate around agents with high intrinsic ability. In this heterogeneous network, the decision-making accuracy of agents improved on average. However, the proportion of agents who provided correct answers showed strong temporal fluctuation compared to that observed in the case in which each agent refers to randomly selected agents. We also found a counterintuitive phenomenon in which reference links concentrate more around high-ability agents and the population became smarter on average when the rewiring threshold was set lower than when it was set higher.http://europepmc.org/articles/PMC5868794?pdf=render
spellingShingle Mariko I Ito
Hisashi Ohtsuki
Akira Sasaki
Emergence of opinion leaders in reference networks.
PLoS ONE
title Emergence of opinion leaders in reference networks.
title_full Emergence of opinion leaders in reference networks.
title_fullStr Emergence of opinion leaders in reference networks.
title_full_unstemmed Emergence of opinion leaders in reference networks.
title_short Emergence of opinion leaders in reference networks.
title_sort emergence of opinion leaders in reference networks
url http://europepmc.org/articles/PMC5868794?pdf=render
work_keys_str_mv AT marikoiito emergenceofopinionleadersinreferencenetworks
AT hisashiohtsuki emergenceofopinionleadersinreferencenetworks
AT akirasasaki emergenceofopinionleadersinreferencenetworks