Colour attitude test: the possibility of application in sociology
The article provides the analysis of the cognitive potential of colour tests in sociology. Nowadays colour tests which are extensively used in the framework of psychology find practically no application in sociological research due to a number of their peculiarities. However, it should be recognized...
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| Format: | Article |
| Language: | English |
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Peoples’ Friendship University of Russia (RUDN University)
2009-09-01
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| Series: | RUDN journal of Sociology |
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| Online Access: | http://journals.rudn.ru/sociology/article/view/6511 |
| _version_ | 1818650527391547392 |
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| author | V P Tkach |
| author_facet | V P Tkach |
| author_sort | V P Tkach |
| collection | DOAJ |
| description | The article provides the analysis of the cognitive potential of colour tests in sociology. Nowadays colour tests which are extensively used in the framework of psychology find practically no application in sociological research due to a number of their peculiarities. However, it should be recognized that such tests as colour attitude test demonstrate the richest cognitive potential for the identification of value preferences and social attitudes system at the level of the unconscious of various social groups. The methodological experiment carried out by the author has proved demonstratively the feasibility and high efficiency of colour attitude tests application in the framework of empirical sociological research. |
| first_indexed | 2024-12-17T01:51:38Z |
| format | Article |
| id | doaj.art-909d02a2eed94cdba37095700f64f1ee |
| institution | Directory Open Access Journal |
| issn | 2313-2272 2408-8897 |
| language | English |
| last_indexed | 2024-12-17T01:51:38Z |
| publishDate | 2009-09-01 |
| publisher | Peoples’ Friendship University of Russia (RUDN University) |
| record_format | Article |
| series | RUDN journal of Sociology |
| spelling | doaj.art-909d02a2eed94cdba37095700f64f1ee2022-12-21T22:08:03ZengPeoples’ Friendship University of Russia (RUDN University)RUDN journal of Sociology2313-22722408-88972009-09-010326346510Colour attitude test: the possibility of application in sociologyV P Tkach0<p>Российский университет дружбы народов</p>The article provides the analysis of the cognitive potential of colour tests in sociology. Nowadays colour tests which are extensively used in the framework of psychology find practically no application in sociological research due to a number of their peculiarities. However, it should be recognized that such tests as colour attitude test demonstrate the richest cognitive potential for the identification of value preferences and social attitudes system at the level of the unconscious of various social groups. The methodological experiment carried out by the author has proved demonstratively the feasibility and high efficiency of colour attitude tests application in the framework of empirical sociological research.http://journals.rudn.ru/sociology/article/view/6511цветовой тест отношенийцветовые предпочтенияцветовые ассоциациипроективные методикиневербальные техникисоциальные установкиметодический экспериментсемантический дифференциалпрямое ранжированиепознавательные возможности |
| spellingShingle | V P Tkach Colour attitude test: the possibility of application in sociology RUDN journal of Sociology цветовой тест отношений цветовые предпочтения цветовые ассоциации проективные методики невербальные техники социальные установки методический эксперимент семантический дифференциал прямое ранжирование познавательные возможности |
| title | Colour attitude test: the possibility of application in sociology |
| title_full | Colour attitude test: the possibility of application in sociology |
| title_fullStr | Colour attitude test: the possibility of application in sociology |
| title_full_unstemmed | Colour attitude test: the possibility of application in sociology |
| title_short | Colour attitude test: the possibility of application in sociology |
| title_sort | colour attitude test the possibility of application in sociology |
| topic | цветовой тест отношений цветовые предпочтения цветовые ассоциации проективные методики невербальные техники социальные установки методический эксперимент семантический дифференциал прямое ранжирование познавательные возможности |
| url | http://journals.rudn.ru/sociology/article/view/6511 |
| work_keys_str_mv | AT vptkach colourattitudetestthepossibilityofapplicationinsociology |