Evaluation and Analysis of the Strategies of Food Products Entry to Foreign Markets
Abstract Over the last decade, foreign market entry has continued to play a critical role in global economic development. Because of dynamics and complexity of entry modes and the influences of many variables, decision making on selection of international market entry strategies is a difficult task....
| Main Authors: | , |
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| Format: | Article |
| Language: | fas |
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University of Isfahan
2011-12-01
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| Series: | تحقیقات بازار یابی نوین |
| Subjects: | |
| Online Access: | http://uijs.ui.ac.ir/nmrj/browse.php?a_code=A-10-270-1&slc_lang=en&sid=1 |