INVESTMENT MARKETING: TECHNIQUES AND METHODS OF IMPLEMENTATION IN THE FINANCIAL POLICY OF THE ORGANIZATIONS
The possibility of applying marketing technologies in the conditions of realization of investment projects when the financial-economic policy of Russian enterprises at the present stage are discussed. The analysis of existing methods of investment marketing in the Russian Federation taking into acco...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Publishing House of the State University of Management
2019-02-01
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Series: | Вестник университета |
Subjects: | |
Online Access: | https://guuvest.elpub.ru/jour/article/view/71 |