| Summary: | Mobile crowd sensing (MCS) systems usually attract numerous participants with widely varying sensing costs and interest preferences to perform tasks, where accurate task assignment plays an indispensable role and also faces many challenges (e.g., how to simplify the complicated task assignment process and improve matching accuracy between tasks and participants, while guaranteeing submitted data credibility). To overcome these challenges, we propose a service benefit aware multi-task assignment (SBAMA) strategy in this paper. Firstly, service benefits of participants are modeled based on their task difficulty, task history, sensing capacity, and sensing positivity to meet differentiated requirements of various task types. Subsequently, users are then clustered by enhanced fuzzy clustering method. Finally, a gradient descent algorithm is designed to match task types to participants achieving the maximum service benefit. Simulation results verify that the proposed task assignment strategy not only effectively reduces matching complexity but also improves task completion rate.
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