FACTORS INFLUENCING E-COMMERCE ADOPTION BY SMES INDONESIA: A CONCEPTUAL MODEL

E-commerce present different prospect to Small and Medium Sized Enterprises (SMEs) andprovides benefits to SMEs. At this stage, there are a number of studies focused on SMEs indeveloped countries. For developing countries, the situation is quite different. Furthermore, thereis still limited number o...

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Main Authors: Evi Triandini, Arif Djunaidy, Daniel Siahaan
Format: Article
Language:English
Published: Udayana University, Institute for Research and Community Services 2015-11-01
Series:Lontar Komputer
Subjects:
Online Access:https://ojs.unud.ac.id/index.php/lontar/article/view/16727
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author Evi Triandini
Arif Djunaidy
Daniel Siahaan
author_facet Evi Triandini
Arif Djunaidy
Daniel Siahaan
author_sort Evi Triandini
collection DOAJ
description E-commerce present different prospect to Small and Medium Sized Enterprises (SMEs) andprovides benefits to SMEs. At this stage, there are a number of studies focused on SMEs indeveloped countries. For developing countries, the situation is quite different. Furthermore, thereis still limited number of researches on e-commerce adoption by SMEs in Indonesia. SMEs playa vital role in reducing the rate of poverty and unemployment in Indonesian economy. In 2009,micro, small and medium enterprises in Indonesia consist of 52.7 million units or 99.99% of thetotal business enterprises, and employ 96.21 million people or 97% of the total labor forces. SMEsin Indonesia faced internal and external problems. This study explores various factors influencinge-commerce adoption by SMEs in several countries and projecting it to Indonesia. Results showsthat there are a number of perceived opportunities presented by e-commerce adoption inIndonesia, i.e. extending market-reach and even global, increasing customer personalizeservices, and improving its competitiveness. Furthermore, this study also proposes six potentialfactors influenced the adoption of e-commerce by SMEs in Indonesia, i.e. perceived usefulness,perceived ease of use, relative advantage, perceived risk, perceived trust, and compatibility.
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spelling doaj.art-91a6f9d638b844cca2d73bd0a09321e92022-12-22T03:57:08ZengUdayana University, Institute for Research and Community ServicesLontar Komputer2088-15412541-58322015-11-0116727FACTORS INFLUENCING E-COMMERCE ADOPTION BY SMES INDONESIA: A CONCEPTUAL MODELEvi Triandini0Arif Djunaidy1Daniel Siahaan2Ph.D student Department of Information Technology, Institut Teknologi Sepuluh NopemberDepartement of Computer System, STMIK STIKOM BaliDepartment of Information Technology, Institut Teknologi Sepuluh NopemberE-commerce present different prospect to Small and Medium Sized Enterprises (SMEs) andprovides benefits to SMEs. At this stage, there are a number of studies focused on SMEs indeveloped countries. For developing countries, the situation is quite different. Furthermore, thereis still limited number of researches on e-commerce adoption by SMEs in Indonesia. SMEs playa vital role in reducing the rate of poverty and unemployment in Indonesian economy. In 2009,micro, small and medium enterprises in Indonesia consist of 52.7 million units or 99.99% of thetotal business enterprises, and employ 96.21 million people or 97% of the total labor forces. SMEsin Indonesia faced internal and external problems. This study explores various factors influencinge-commerce adoption by SMEs in several countries and projecting it to Indonesia. Results showsthat there are a number of perceived opportunities presented by e-commerce adoption inIndonesia, i.e. extending market-reach and even global, increasing customer personalizeservices, and improving its competitiveness. Furthermore, this study also proposes six potentialfactors influenced the adoption of e-commerce by SMEs in Indonesia, i.e. perceived usefulness,perceived ease of use, relative advantage, perceived risk, perceived trust, and compatibility.https://ojs.unud.ac.id/index.php/lontar/article/view/16727e-commerceadoption factorssmall and medium-sized enterprises (SMEs)
spellingShingle Evi Triandini
Arif Djunaidy
Daniel Siahaan
FACTORS INFLUENCING E-COMMERCE ADOPTION BY SMES INDONESIA: A CONCEPTUAL MODEL
Lontar Komputer
e-commerce
adoption factors
small and medium-sized enterprises (SMEs)
title FACTORS INFLUENCING E-COMMERCE ADOPTION BY SMES INDONESIA: A CONCEPTUAL MODEL
title_full FACTORS INFLUENCING E-COMMERCE ADOPTION BY SMES INDONESIA: A CONCEPTUAL MODEL
title_fullStr FACTORS INFLUENCING E-COMMERCE ADOPTION BY SMES INDONESIA: A CONCEPTUAL MODEL
title_full_unstemmed FACTORS INFLUENCING E-COMMERCE ADOPTION BY SMES INDONESIA: A CONCEPTUAL MODEL
title_short FACTORS INFLUENCING E-COMMERCE ADOPTION BY SMES INDONESIA: A CONCEPTUAL MODEL
title_sort factors influencing e commerce adoption by smes indonesia a conceptual model
topic e-commerce
adoption factors
small and medium-sized enterprises (SMEs)
url https://ojs.unud.ac.id/index.php/lontar/article/view/16727
work_keys_str_mv AT evitriandini factorsinfluencingecommerceadoptionbysmesindonesiaaconceptualmodel
AT arifdjunaidy factorsinfluencingecommerceadoptionbysmesindonesiaaconceptualmodel
AT danielsiahaan factorsinfluencingecommerceadoptionbysmesindonesiaaconceptualmodel