Factors influencing business of mobile telecommunication service providers in Vietnam

According to the Ministry of Information and Communications in Vietnam, as of November 2015, the number of mobile subscribers is over 120 million ones, accounting for over 86% of the total number of telephone subscribers. With a total population of over 92 million Vietnam citizens, a stable national...

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Main Authors: Ha Thanh Hai, Khong Sin Tan, Yee Yen Yuen
Format: Article
Language:English
Published: Growing Science 2018-05-01
Series:Management Science Letters
Subjects:
Online Access:http://www.growingscience.com/msl/Vol8/msl_2018_20.pdf
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author Ha Thanh Hai
Khong Sin Tan
Yee Yen Yuen
author_facet Ha Thanh Hai
Khong Sin Tan
Yee Yen Yuen
author_sort Ha Thanh Hai
collection DOAJ
description According to the Ministry of Information and Communications in Vietnam, as of November 2015, the number of mobile subscribers is over 120 million ones, accounting for over 86% of the total number of telephone subscribers. With a total population of over 92 million Vietnam citizens, a stable national economy and a large populations of young consumers in the country, mobile communication industries still have a huge potentials for future development. Telecommunication service providers in Vietnam are facing fierce competition. Subscribers are expecting OTT (Over the Top) applications, good quality service and handset subsidy. This study investigated whether legal frameworks, OTT applications, quality of service and handset subsidy are important components of mobile telecommunication service in Vietnam. This study used quantitative method to distribute surveys to mobile subscribers. Findings found that all four factors significantly influence mobile business in Vietnam. Thus, telecommunication service providers in Vietnam must continuously innovate to enhance operational competitiveness, improve business efficiency, expand business scale, and improve its position in the market in order to ensure sustainable development. Moreover, Vietnamese government needs to develop a legal framework to help mobile telecommunication service providers enhance the common interests and benefits of the entire society.
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spelling doaj.art-91ad2d0b817749d58ea96a2718db558d2022-12-21T19:16:59ZengGrowing ScienceManagement Science Letters1923-93351923-93432018-05-018539340410.5267/j.msl.2018.4.007Factors influencing business of mobile telecommunication service providers in VietnamHa Thanh HaiKhong Sin TanYee Yen YuenAccording to the Ministry of Information and Communications in Vietnam, as of November 2015, the number of mobile subscribers is over 120 million ones, accounting for over 86% of the total number of telephone subscribers. With a total population of over 92 million Vietnam citizens, a stable national economy and a large populations of young consumers in the country, mobile communication industries still have a huge potentials for future development. Telecommunication service providers in Vietnam are facing fierce competition. Subscribers are expecting OTT (Over the Top) applications, good quality service and handset subsidy. This study investigated whether legal frameworks, OTT applications, quality of service and handset subsidy are important components of mobile telecommunication service in Vietnam. This study used quantitative method to distribute surveys to mobile subscribers. Findings found that all four factors significantly influence mobile business in Vietnam. Thus, telecommunication service providers in Vietnam must continuously innovate to enhance operational competitiveness, improve business efficiency, expand business scale, and improve its position in the market in order to ensure sustainable development. Moreover, Vietnamese government needs to develop a legal framework to help mobile telecommunication service providers enhance the common interests and benefits of the entire society.http://www.growingscience.com/msl/Vol8/msl_2018_20.pdfTelecommunicationSmart PhoneVietnam
spellingShingle Ha Thanh Hai
Khong Sin Tan
Yee Yen Yuen
Factors influencing business of mobile telecommunication service providers in Vietnam
Management Science Letters
Telecommunication
Smart Phone
Vietnam
title Factors influencing business of mobile telecommunication service providers in Vietnam
title_full Factors influencing business of mobile telecommunication service providers in Vietnam
title_fullStr Factors influencing business of mobile telecommunication service providers in Vietnam
title_full_unstemmed Factors influencing business of mobile telecommunication service providers in Vietnam
title_short Factors influencing business of mobile telecommunication service providers in Vietnam
title_sort factors influencing business of mobile telecommunication service providers in vietnam
topic Telecommunication
Smart Phone
Vietnam
url http://www.growingscience.com/msl/Vol8/msl_2018_20.pdf
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