Predicting clothing behaviors of Generation Y men through self-esteem and body dissatisfaction
Abstract This study investigated how various dimensions of body dissatisfaction of men in Generation Y (i.e., body dissatisfaction-weight, body dissatisfaction-muscles, and body dissatisfaction-height) influenced their clothing related behavioral responses, including clothing image avoidance and clo...
Main Authors: | Jihyun Sung, Ruoh-Nan Yan |
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Format: | Article |
Language: | English |
Published: |
SpringerOpen
2020-04-01
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Series: | Fashion and Textiles |
Subjects: | |
Online Access: | http://link.springer.com/article/10.1186/s40691-019-0200-6 |
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