Assessing Antecedents of Behavioral Intention to Use Mobile Technologies in E-Commerce

Assessing Antecedents of Behavioral Intention to Use Mobile Technologies in E-Commerce

The last decades have seen continuous increases in electronic commerce (e-commerce) and particularly mobile commerce (m-commerce). These sharp increases, especially during the COVID-19 pandemic, have led companies to become aware of the potential of this trade channel. This paper investigates the ef...

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Bibliographic Details
Main Authors: Anca Antoaneta Vărzaru, Claudiu George Bocean, Claudia Cristina Rotea, Adrian-Florin Budică-Iacob
Format: Article
Language:English
Published: MDPI AG 2021-09-01
Series:Electronics
Subjects:
m-commerce
e-commerce
behavioral intention
antecedents
consumers’ satisfaction
actual usage
Online Access:https://www.mdpi.com/2079-9292/10/18/2231

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