ANALISIS PEMBELIAN IKAN SEGAR DAN IKAN OLAHAN PADA IBU BEKERJA DAN IBU TIDAK BEKERJA

This research aimed to analyze the factors that influence fresh and processed fish purchasing of working mothers and housewives in Bogor City, West Java. This research involved 200 peoples that were selected purposively. Data were collected by interview and were analyzed by conjoint, Fishbein, and L...

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Bibliographic Details
Main Authors: Tevi Karuniawati, Arif Satria, Lilik Noor Yuliati
Format: Article
Language:Indonesian
Published: Institut Pertanian Bogor 2017-07-01
Series:Jurnal Ilmu Keluarga dan Konsumen
Subjects:
Online Access:https://jurnal.ipb.ac.id/index.php/jikk/article/view/17181