The cycle of intellingence production as support organizacional decision making

Many authors claim that to cope with rapid changes in social and productive environments, and especially for responding quickly to customer demands and / or users in an organization, information is needed and its management. Decision-making processes also take into account only the past experiences,...

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Main Authors: Ismael Cristofer Baierle, Rejane Frozza, Elpidio Oscar Benitez Nara, Liane Mahlmann Kipper
Format: Article
Language:English
Published: Universidade Federal de Santa Catarina 2011-12-01
Series:Revista Produção Online
Subjects:
Online Access:http://producaoonline.org.br/rpo/article/view/743
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author Ismael Cristofer Baierle
Rejane Frozza
Elpidio Oscar Benitez Nara
Liane Mahlmann Kipper
author_facet Ismael Cristofer Baierle
Rejane Frozza
Elpidio Oscar Benitez Nara
Liane Mahlmann Kipper
author_sort Ismael Cristofer Baierle
collection DOAJ
description Many authors claim that to cope with rapid changes in social and productive environments, and especially for responding quickly to customer demands and / or users in an organization, information is needed and its management. Decision-making processes also take into account only the past experiences, and this model no longer meets the precepts of today's corporate world, considering the speed with which the market and competition are in search of improvement. Centered on the concepts of Competitive Intelligence and Artificial Intelligence, this article aims to show the importance of information processing, focusing on the processes of decision making and provide a model for their organization and storage. The findings point to the use of intelligent systems, contributing to improved decision-making process and seeking to obtain answers with high quality standards relating to market demand.
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spelling doaj.art-92efe3a0dbba471e9c72b12760c5e92d2022-12-22T01:08:58ZengUniversidade Federal de Santa CatarinaRevista Produção Online1676-19012011-12-011141086111310.14488/1676-1901.v11i4.743451The cycle of intellingence production as support organizacional decision makingIsmael Cristofer Baierle0Rejane Frozza1Elpidio Oscar Benitez Nara2Liane Mahlmann Kipper3Universidade de Santa Cruz do Sul - UNISCUniversidade de Santa Cruz do Sul - UNISCUniversidade de Santa Cruz do Sul - UNISCUniversidade de Santa Cruz do Sul - UNISCMany authors claim that to cope with rapid changes in social and productive environments, and especially for responding quickly to customer demands and / or users in an organization, information is needed and its management. Decision-making processes also take into account only the past experiences, and this model no longer meets the precepts of today's corporate world, considering the speed with which the market and competition are in search of improvement. Centered on the concepts of Competitive Intelligence and Artificial Intelligence, this article aims to show the importance of information processing, focusing on the processes of decision making and provide a model for their organization and storage. The findings point to the use of intelligent systems, contributing to improved decision-making process and seeking to obtain answers with high quality standards relating to market demand.http://producaoonline.org.br/rpo/article/view/743Inteligência Competitiva, Inteligência Artificial, Informações, Sistemas Inteligentes, Tomada de Decisões
spellingShingle Ismael Cristofer Baierle
Rejane Frozza
Elpidio Oscar Benitez Nara
Liane Mahlmann Kipper
The cycle of intellingence production as support organizacional decision making
Revista Produção Online
Inteligência Competitiva, Inteligência Artificial, Informações, Sistemas Inteligentes, Tomada de Decisões
title The cycle of intellingence production as support organizacional decision making
title_full The cycle of intellingence production as support organizacional decision making
title_fullStr The cycle of intellingence production as support organizacional decision making
title_full_unstemmed The cycle of intellingence production as support organizacional decision making
title_short The cycle of intellingence production as support organizacional decision making
title_sort cycle of intellingence production as support organizacional decision making
topic Inteligência Competitiva, Inteligência Artificial, Informações, Sistemas Inteligentes, Tomada de Decisões
url http://producaoonline.org.br/rpo/article/view/743
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