A Legacy of Animosity in the Southern Cone of South America? Attitudes of Paraguayan Consumers Towards Argentina and Brazil

A Legacy of Animosity in the Southern Cone of South America? Attitudes of Paraguayan Consumers Towards Argentina and Brazil

Purpose: This article explores the interconnection between Paraguayan consumer behavior and products from Argentina and Brazil, situating the study within the context of past hostilities (animosity) and present uneven relations among the three nations. Methodology: Employing snowball sampling met...

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Bibliographic Details
Main Authors: Michael Pisani, Alcides G. Cáceres Zarate, José-Carlos Tello, Silvio Eduardo Becker
Format: Article
Language:English
Published: Universidad de Concepción 2024-01-01
Series:RAN
Subjects:
consumer animosity
paraguay
argentina
brazil
Online Access:https://revistas.udec.cl/index.php/ran/article/view/11465

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