Psychological and Behavioural Drivers of Short-Term Investment Intentions

Analysing the factors that influence the short-term investment intentions of investors is critical for investment institutions. If investment institutions are informed about these factors they can create a framework to more accurately profile their clients to provide clients with the desired liquid...

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Main Authors: Evodia Mankuroane, Wilme van Heerden, Sune Ferreira-Schenk, Zandri Dickason-Koekemoer
Format: Article
Language:English
Published: EconJournals 2022-07-01
Series:International Journal of Economics and Financial Issues
Subjects:
Online Access:https://econjournals.com/index.php/ijefi/article/view/13064
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author Evodia Mankuroane
Wilme van Heerden
Sune Ferreira-Schenk
Zandri Dickason-Koekemoer
author_facet Evodia Mankuroane
Wilme van Heerden
Sune Ferreira-Schenk
Zandri Dickason-Koekemoer
author_sort Evodia Mankuroane
collection DOAJ
description Analysing the factors that influence the short-term investment intentions of investors is critical for investment institutions. If investment institutions are informed about these factors they can create a framework to more accurately profile their clients to provide clients with the desired liquidity, maturity dates and desired risk and return expectations. Risk tolerance is one of the elements that has been used over time to profile investors, however, this paper found that other factors should also be included. Therefore, this article aimed to determine what drives investors’ short-term investment intentions following a more sociological and behavioural approach by including investor personality traits, behavioural finance biases and investors’ risk tolerance behaviour. Secondary data was obtained from a private investment firm surveying private investors in South Africa. Male investors were also more likely to invest in the short-term compared to female investors. Several personality traits, risk tolerance and a single behavioural finance bias were found to influence investor intentions to invest in the short-term. It is therefore recommended to portfolio management companies that several sociological and behavioural variables do explain whether investors will be willing to invest in short-term or more long-term investment portfolios.
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spelling doaj.art-9474e2dd6f99440dada38995434336862023-02-15T16:20:02ZengEconJournalsInternational Journal of Economics and Financial Issues2146-41382022-07-0112410.32479/ijefi.13064Psychological and Behavioural Drivers of Short-Term Investment IntentionsEvodia Mankuroane0Wilme van Heerden1Sune Ferreira-Schenk2Zandri Dickason-Koekemoer3North-West University, South AfricaNorth-West University, South AfricaNorth-West University, South AfricaNorth-West University, South Africa Analysing the factors that influence the short-term investment intentions of investors is critical for investment institutions. If investment institutions are informed about these factors they can create a framework to more accurately profile their clients to provide clients with the desired liquidity, maturity dates and desired risk and return expectations. Risk tolerance is one of the elements that has been used over time to profile investors, however, this paper found that other factors should also be included. Therefore, this article aimed to determine what drives investors’ short-term investment intentions following a more sociological and behavioural approach by including investor personality traits, behavioural finance biases and investors’ risk tolerance behaviour. Secondary data was obtained from a private investment firm surveying private investors in South Africa. Male investors were also more likely to invest in the short-term compared to female investors. Several personality traits, risk tolerance and a single behavioural finance bias were found to influence investor intentions to invest in the short-term. It is therefore recommended to portfolio management companies that several sociological and behavioural variables do explain whether investors will be willing to invest in short-term or more long-term investment portfolios. https://econjournals.com/index.php/ijefi/article/view/13064Risk ToleranceBehavioural Finance BiasesPersonality TraitsShort-term InvestmentPrivate investment
spellingShingle Evodia Mankuroane
Wilme van Heerden
Sune Ferreira-Schenk
Zandri Dickason-Koekemoer
Psychological and Behavioural Drivers of Short-Term Investment Intentions
International Journal of Economics and Financial Issues
Risk Tolerance
Behavioural Finance Biases
Personality Traits
Short-term Investment
Private investment
title Psychological and Behavioural Drivers of Short-Term Investment Intentions
title_full Psychological and Behavioural Drivers of Short-Term Investment Intentions
title_fullStr Psychological and Behavioural Drivers of Short-Term Investment Intentions
title_full_unstemmed Psychological and Behavioural Drivers of Short-Term Investment Intentions
title_short Psychological and Behavioural Drivers of Short-Term Investment Intentions
title_sort psychological and behavioural drivers of short term investment intentions
topic Risk Tolerance
Behavioural Finance Biases
Personality Traits
Short-term Investment
Private investment
url https://econjournals.com/index.php/ijefi/article/view/13064
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AT suneferreiraschenk psychologicalandbehaviouraldriversofshortterminvestmentintentions
AT zandridickasonkoekemoer psychologicalandbehaviouraldriversofshortterminvestmentintentions