Essential Service Products as Channels for COVID-19 Awareness and Behavior Change: A Narrative Review
Coronavirus disease 2019 (COVID-19) is here to stay. Nonpharmacological interventions such as hand hygiene, social distancing, and respiratory hygiene have remained the mainstay to curb the spread of the virus, and these are sustainable. To understand the information, education, and communication (I...
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Format: | Article |
Language: | English |
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Thieme Medical and Scientific Publishers Pvt. Ltd.
2023-04-01
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Series: | Annals of the National Academy of Medical Sciences (India) |
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Online Access: | http://www.thieme-connect.de/DOI/DOI?10.1055/s-0043-1768137 |
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author | Pathak Pathak P. P. Panigrahi Panigrahi Raj Raj Kumar Kumar |
author_facet | Pathak Pathak P. P. Panigrahi Panigrahi Raj Raj Kumar Kumar |
author_sort | Pathak Pathak |
collection | DOAJ |
description | Coronavirus disease 2019 (COVID-19) is here to stay. Nonpharmacological interventions such as hand hygiene, social distancing, and respiratory hygiene have remained the mainstay to curb the spread of the virus, and these are sustainable. To understand the information, education, and communication (IEC) efforts undertaken during previous pandemics and successful behavior change strategies that may be applicable to ongoing COVID-19 pandemic, we conducted a narrative review of articles using PubMed search on September 11, 2022. The results highlighted that reinforced IEC is the need of the hour in efforts against COVID-19 pandemic. The communication strategy during a pandemic should be of three stages aligned to the objectives of building a basic understanding and knowledge in the target population: building an awareness of the threat; personal actions to minimize the impact; and reinforcing the need for appropriate actions to minimize disease transmission, in that order. An innovative strategy of displaying IEC on the daily essential products can result in a sustainable solution that might result in a “felt need” in the community to follow COVID-19 appropriate behavior. A broad base of stakeholders' engagement with civil bodies, nongovernmental organizations, private sectors with well-defined responsibilities and accountability would offer an enabling environment for these efforts in ultimately curbing the COVID-19 pandemic. |
first_indexed | 2024-03-12T21:43:29Z |
format | Article |
id | doaj.art-95076aea97be4364a0a799787de1c6e8 |
institution | Directory Open Access Journal |
issn | 0379-038X 2454-5635 |
language | English |
last_indexed | 2024-03-12T21:43:29Z |
publishDate | 2023-04-01 |
publisher | Thieme Medical and Scientific Publishers Pvt. Ltd. |
record_format | Article |
series | Annals of the National Academy of Medical Sciences (India) |
spelling | doaj.art-95076aea97be4364a0a799787de1c6e82023-07-26T14:59:24ZengThieme Medical and Scientific Publishers Pvt. Ltd.Annals of the National Academy of Medical Sciences (India)0379-038X2454-56352023-04-01590207708210.1055/s-0043-1768137Essential Service Products as Channels for COVID-19 Awareness and Behavior Change: A Narrative ReviewPathak Pathak0P. P.1Panigrahi Panigrahi2https://orcid.org/0000-0001-8702-9479Raj Raj3Kumar Kumar4https://orcid.org/0000-0003-4599-4160Department of Community and Family Medicine, All India Institute of Medical Sciences, Raipur, Chhattisgarh, IndiaDepartment of Community and Family Medicine, All India Institute of Medical Sciences, Raipur, Chhattisgarh, IndiaDepartment of Community and Family Medicine, All India Institute of Medical Sciences, Raipur, Chhattisgarh, IndiaDepartment of Community and Family Medicine, All India Institute of Medical Sciences, Raipur, Chhattisgarh, IndiaDepartment of Community Medicine, KMCH Institute of Health Sciences and Research, Coimbatore, Tamil Nadu, IndiaCoronavirus disease 2019 (COVID-19) is here to stay. Nonpharmacological interventions such as hand hygiene, social distancing, and respiratory hygiene have remained the mainstay to curb the spread of the virus, and these are sustainable. To understand the information, education, and communication (IEC) efforts undertaken during previous pandemics and successful behavior change strategies that may be applicable to ongoing COVID-19 pandemic, we conducted a narrative review of articles using PubMed search on September 11, 2022. The results highlighted that reinforced IEC is the need of the hour in efforts against COVID-19 pandemic. The communication strategy during a pandemic should be of three stages aligned to the objectives of building a basic understanding and knowledge in the target population: building an awareness of the threat; personal actions to minimize the impact; and reinforcing the need for appropriate actions to minimize disease transmission, in that order. An innovative strategy of displaying IEC on the daily essential products can result in a sustainable solution that might result in a “felt need” in the community to follow COVID-19 appropriate behavior. A broad base of stakeholders' engagement with civil bodies, nongovernmental organizations, private sectors with well-defined responsibilities and accountability would offer an enabling environment for these efforts in ultimately curbing the COVID-19 pandemic.http://www.thieme-connect.de/DOI/DOI?10.1055/s-0043-1768137COVID-19essential service productsbehavior changenarrative review |
spellingShingle | Pathak Pathak P. P. Panigrahi Panigrahi Raj Raj Kumar Kumar Essential Service Products as Channels for COVID-19 Awareness and Behavior Change: A Narrative Review Annals of the National Academy of Medical Sciences (India) COVID-19 essential service products behavior change narrative review |
title | Essential Service Products as Channels for COVID-19 Awareness and Behavior Change: A Narrative Review |
title_full | Essential Service Products as Channels for COVID-19 Awareness and Behavior Change: A Narrative Review |
title_fullStr | Essential Service Products as Channels for COVID-19 Awareness and Behavior Change: A Narrative Review |
title_full_unstemmed | Essential Service Products as Channels for COVID-19 Awareness and Behavior Change: A Narrative Review |
title_short | Essential Service Products as Channels for COVID-19 Awareness and Behavior Change: A Narrative Review |
title_sort | essential service products as channels for covid 19 awareness and behavior change a narrative review |
topic | COVID-19 essential service products behavior change narrative review |
url | http://www.thieme-connect.de/DOI/DOI?10.1055/s-0043-1768137 |
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