Strategy to increase the share of sales in the pharmaceutical market

Strategy to increase the share of sales in the pharmaceutical market

The topic of sale of medical products is relevant, as the pharmaceutical industry is continuously transforming in accordance with new requirements, which forces companies and organisations to constantly adapt to changes in the environment and pay more attention to strategies for selling medical prod...

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Bibliographic Details
Main Author:	A. Jalilova
Format:	Article
Language:	English
Published:	Simon Kuznets Kharkiv National University of Economics 2024-03-01
Series:	Економіка розвитку
Subjects:	healthcare digital marketing competition consumer behaviour sales optimisation
Online Access:	https://ecdev.com.ua/journals/t-23-1-2024/strategiya-zi-zbilshennya-chastki-prodazhiv-na-farmatsevtichnomu-rinku

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