A Thousand Words Express a Common Idea? Understanding International Tourists’ Reviews of Mt. Huangshan, China, through a Deep Learning Approach
Tourists’ experiential perceptions and specific behaviors are of importance to facilitate geographers’ and planners’ understanding of landscape surroundings. In addition, the potentially significant role of online user generated content (UGC) in tourism landscape research has only received limited a...
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Format: | Article |
Language: | English |
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MDPI AG
2021-05-01
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Online Access: | https://www.mdpi.com/2073-445X/10/6/549 |
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author | Cheng Chai Yao Song Zhenzhen Qin |
author_facet | Cheng Chai Yao Song Zhenzhen Qin |
author_sort | Cheng Chai |
collection | DOAJ |
description | Tourists’ experiential perceptions and specific behaviors are of importance to facilitate geographers’ and planners’ understanding of landscape surroundings. In addition, the potentially significant role of online user generated content (UGC) in tourism landscape research has only received limited attention, especially in the era of artificial intelligence. The motivation of the present study is to understand international tourists’ online reviews of Mt. Huangshan in China. Through a state-of-the-art natural language processing network (BERT) analyzing posted reviews across international tourists, our results facilitate relevant landscape development and design decisions. Second, the proposed analytic method can be an exemplified model to inspire relevant landscape planners and decision-makers to conduct future researches. Through the clustering results, several key topics are revealed, including international tourists’ perceptual image of Mt. Huangshan, tour route planning, and negative experience of staying. |
first_indexed | 2024-03-10T11:11:27Z |
format | Article |
id | doaj.art-964ca6fbe9da4cd9855d51f69fc23647 |
institution | Directory Open Access Journal |
issn | 2073-445X |
language | English |
last_indexed | 2024-03-10T11:11:27Z |
publishDate | 2021-05-01 |
publisher | MDPI AG |
record_format | Article |
series | Land |
spelling | doaj.art-964ca6fbe9da4cd9855d51f69fc236472023-11-21T20:46:09ZengMDPI AGLand2073-445X2021-05-0110654910.3390/land10060549A Thousand Words Express a Common Idea? Understanding International Tourists’ Reviews of Mt. Huangshan, China, through a Deep Learning ApproachCheng Chai0Yao Song1Zhenzhen Qin2School of Computer Science, University of Nottingham, Nottingham NG8 1BB, UKSchool of Design, The Hong Kong Polytechnic University, Hong Kong 80309, ChinaSchool of Journalism and Communication, Anhui Normal University, Wuhu 241002, ChinaTourists’ experiential perceptions and specific behaviors are of importance to facilitate geographers’ and planners’ understanding of landscape surroundings. In addition, the potentially significant role of online user generated content (UGC) in tourism landscape research has only received limited attention, especially in the era of artificial intelligence. The motivation of the present study is to understand international tourists’ online reviews of Mt. Huangshan in China. Through a state-of-the-art natural language processing network (BERT) analyzing posted reviews across international tourists, our results facilitate relevant landscape development and design decisions. Second, the proposed analytic method can be an exemplified model to inspire relevant landscape planners and decision-makers to conduct future researches. Through the clustering results, several key topics are revealed, including international tourists’ perceptual image of Mt. Huangshan, tour route planning, and negative experience of staying.https://www.mdpi.com/2073-445X/10/6/549deep learninglandscapetourist experiencelandscape experiencetourist reviewBERT |
spellingShingle | Cheng Chai Yao Song Zhenzhen Qin A Thousand Words Express a Common Idea? Understanding International Tourists’ Reviews of Mt. Huangshan, China, through a Deep Learning Approach Land deep learning landscape tourist experience landscape experience tourist review BERT |
title | A Thousand Words Express a Common Idea? Understanding International Tourists’ Reviews of Mt. Huangshan, China, through a Deep Learning Approach |
title_full | A Thousand Words Express a Common Idea? Understanding International Tourists’ Reviews of Mt. Huangshan, China, through a Deep Learning Approach |
title_fullStr | A Thousand Words Express a Common Idea? Understanding International Tourists’ Reviews of Mt. Huangshan, China, through a Deep Learning Approach |
title_full_unstemmed | A Thousand Words Express a Common Idea? Understanding International Tourists’ Reviews of Mt. Huangshan, China, through a Deep Learning Approach |
title_short | A Thousand Words Express a Common Idea? Understanding International Tourists’ Reviews of Mt. Huangshan, China, through a Deep Learning Approach |
title_sort | thousand words express a common idea understanding international tourists reviews of mt huangshan china through a deep learning approach |
topic | deep learning landscape tourist experience landscape experience tourist review BERT |
url | https://www.mdpi.com/2073-445X/10/6/549 |
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