DIGITAL TRANSFORMATION OF RETAIL TRADE: ЕFFICIENCY OF AUTOMATION AND ROBOTIZATION OF BUSINESS PROCESSES

Currently, retail is one of the fastest growing segments of the Russian economy with a noticeable real practical implementation and application of digital solutions. The introduction of digital products covering the trading process confidently brings the industry closer to the leading pool of digita...

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Main Author: I. A. Katasonov
Format: Article
Language:Russian
Published: Real Economics Publishing House 2022-10-01
Series:Стратегические решения и риск-менеджмент
Subjects:
Online Access:https://www.jsdrm.ru/jour/article/view/1000
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author I. A. Katasonov
author_facet I. A. Katasonov
author_sort I. A. Katasonov
collection DOAJ
description Currently, retail is one of the fastest growing segments of the Russian economy with a noticeable real practical implementation and application of digital solutions. The introduction of digital products covering the trading process confidently brings the industry closer to the leading pool of digitalization industries (banks, ICT, insurance, media, industry, etc.), becoming the main tool in attracting consumers and increasing profits.The article describes the results of an experiment on the introduction of automation for the management of assortment matrices of goods. The positive effect and profit for retail companies are shown. In conclusion, recommendations are offered on the formation of a methodology for various participants in the assortment management process.
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spelling doaj.art-97b0393322bd418699b553c6f899071c2023-12-06T08:28:14ZrusReal Economics Publishing HouseСтратегические решения и риск-менеджмент2618-947X2618-99842022-10-0113216017010.17747/2618-947X-2022-2-160-170812DIGITAL TRANSFORMATION OF RETAIL TRADE: ЕFFICIENCY OF AUTOMATION AND ROBOTIZATION OF BUSINESS PROCESSESI. A. Katasonov0“Capt” JSC (Moscow, Russia)Currently, retail is one of the fastest growing segments of the Russian economy with a noticeable real practical implementation and application of digital solutions. The introduction of digital products covering the trading process confidently brings the industry closer to the leading pool of digitalization industries (banks, ICT, insurance, media, industry, etc.), becoming the main tool in attracting consumers and increasing profits.The article describes the results of an experiment on the introduction of automation for the management of assortment matrices of goods. The positive effect and profit for retail companies are shown. In conclusion, recommendations are offered on the formation of a methodology for various participants in the assortment management process.https://www.jsdrm.ru/jour/article/view/1000digitalization of retailcategory managementassortment managementautomation of business processesintroduction of digital technologiesretail
spellingShingle I. A. Katasonov
DIGITAL TRANSFORMATION OF RETAIL TRADE: ЕFFICIENCY OF AUTOMATION AND ROBOTIZATION OF BUSINESS PROCESSES
Стратегические решения и риск-менеджмент
digitalization of retail
category management
assortment management
automation of business processes
introduction of digital technologies
retail
title DIGITAL TRANSFORMATION OF RETAIL TRADE: ЕFFICIENCY OF AUTOMATION AND ROBOTIZATION OF BUSINESS PROCESSES
title_full DIGITAL TRANSFORMATION OF RETAIL TRADE: ЕFFICIENCY OF AUTOMATION AND ROBOTIZATION OF BUSINESS PROCESSES
title_fullStr DIGITAL TRANSFORMATION OF RETAIL TRADE: ЕFFICIENCY OF AUTOMATION AND ROBOTIZATION OF BUSINESS PROCESSES
title_full_unstemmed DIGITAL TRANSFORMATION OF RETAIL TRADE: ЕFFICIENCY OF AUTOMATION AND ROBOTIZATION OF BUSINESS PROCESSES
title_short DIGITAL TRANSFORMATION OF RETAIL TRADE: ЕFFICIENCY OF AUTOMATION AND ROBOTIZATION OF BUSINESS PROCESSES
title_sort digital transformation of retail trade еfficiency of automation and robotization of business processes
topic digitalization of retail
category management
assortment management
automation of business processes
introduction of digital technologies
retail
url https://www.jsdrm.ru/jour/article/view/1000
work_keys_str_mv AT iakatasonov digitaltransformationofretailtradeefficiencyofautomationandrobotizationofbusinessprocesses