Kikumori, M. (2020). Electronic Word of Mouth and Consumer Behavior. Tokyo: Chikura Shobo. (In Japanese)

Kikumori, M. (2020). Electronic Word of Mouth and Consumer Behavior. Tokyo: Chikura Shobo. (In Japanese)

Bibliographic Details
Main Author:	Kazuyo Ando
Format:	Article
Language:	Japanese
Published:	Japan Marketing Academy 2021-09-01
Series:	Maketingu Janaru
Online Access:	https://www.jstage.jst.go.jp/article/marketing/41/2/41_2021.049/_html/-char/en

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