Stylistic variation on the Donald Trump Twitter account: A linguistic analysis of tweets posted between 2009 and 2018.
Twitter was an integral part of Donald Trump's communication platform during his 2016 campaign. Although its topical content has been examined by researchers and the media, we know relatively little about the style of the language used on the account or how this style changed over time. In this...
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Format: | Article |
Language: | English |
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Public Library of Science (PLoS)
2019-01-01
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Series: | PLoS ONE |
Online Access: | https://doi.org/10.1371/journal.pone.0222062 |
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author | Isobelle Clarke Jack Grieve |
author_facet | Isobelle Clarke Jack Grieve |
author_sort | Isobelle Clarke |
collection | DOAJ |
description | Twitter was an integral part of Donald Trump's communication platform during his 2016 campaign. Although its topical content has been examined by researchers and the media, we know relatively little about the style of the language used on the account or how this style changed over time. In this study, we present the first detailed description of stylistic variation on the Trump Twitter account based on a multivariate analysis of grammatical co-occurrence patterns in tweets posted between 2009 and 2018. We identify four general patterns of stylistic variation, which we interpret as representing the degree of conversational, campaigning, engaged, and advisory discourse. We then track how the use of these four styles changed over time, focusing on the period around the campaign, showing that the style of tweets shifts systematically depending on the communicative goals of Trump and his team. Based on these results, we propose a series of hypotheses about how the Trump campaign used social media during the 2016 elections. |
first_indexed | 2024-12-14T08:23:39Z |
format | Article |
id | doaj.art-989dc4d64b9e4b08a70018f043163325 |
institution | Directory Open Access Journal |
issn | 1932-6203 |
language | English |
last_indexed | 2024-12-14T08:23:39Z |
publishDate | 2019-01-01 |
publisher | Public Library of Science (PLoS) |
record_format | Article |
series | PLoS ONE |
spelling | doaj.art-989dc4d64b9e4b08a70018f0431633252022-12-21T23:09:43ZengPublic Library of Science (PLoS)PLoS ONE1932-62032019-01-01149e022206210.1371/journal.pone.0222062Stylistic variation on the Donald Trump Twitter account: A linguistic analysis of tweets posted between 2009 and 2018.Isobelle ClarkeJack GrieveTwitter was an integral part of Donald Trump's communication platform during his 2016 campaign. Although its topical content has been examined by researchers and the media, we know relatively little about the style of the language used on the account or how this style changed over time. In this study, we present the first detailed description of stylistic variation on the Trump Twitter account based on a multivariate analysis of grammatical co-occurrence patterns in tweets posted between 2009 and 2018. We identify four general patterns of stylistic variation, which we interpret as representing the degree of conversational, campaigning, engaged, and advisory discourse. We then track how the use of these four styles changed over time, focusing on the period around the campaign, showing that the style of tweets shifts systematically depending on the communicative goals of Trump and his team. Based on these results, we propose a series of hypotheses about how the Trump campaign used social media during the 2016 elections.https://doi.org/10.1371/journal.pone.0222062 |
spellingShingle | Isobelle Clarke Jack Grieve Stylistic variation on the Donald Trump Twitter account: A linguistic analysis of tweets posted between 2009 and 2018. PLoS ONE |
title | Stylistic variation on the Donald Trump Twitter account: A linguistic analysis of tweets posted between 2009 and 2018. |
title_full | Stylistic variation on the Donald Trump Twitter account: A linguistic analysis of tweets posted between 2009 and 2018. |
title_fullStr | Stylistic variation on the Donald Trump Twitter account: A linguistic analysis of tweets posted between 2009 and 2018. |
title_full_unstemmed | Stylistic variation on the Donald Trump Twitter account: A linguistic analysis of tweets posted between 2009 and 2018. |
title_short | Stylistic variation on the Donald Trump Twitter account: A linguistic analysis of tweets posted between 2009 and 2018. |
title_sort | stylistic variation on the donald trump twitter account a linguistic analysis of tweets posted between 2009 and 2018 |
url | https://doi.org/10.1371/journal.pone.0222062 |
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