The Discourse of Motherhood in Celebrity Mommy Blogs
This article seeks to understand how the construction of the discursive ethos of motherhood takes place in celebrity mommy blogs, analyzing the construction of the ethos through lexicon and argumentation. It uses the theoretical frameworks of Celebrity Studies, Media and Childhood, and Discourse Ana...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | Portuguese |
| Published: |
Centro Universitário de Anápolis
2017-12-01
|
| Series: | Fronteiras: Journal of Social, Technological and Environmental Science |
| Subjects: | |
| Online Access: | http://revistas.unievangelica.edu.br/index.php/fronteiras/article/view/2670 |
| _version_ | 1811209976007360512 |
|---|---|
| author | Marta Cardoso de Andrade |
| author_facet | Marta Cardoso de Andrade |
| author_sort | Marta Cardoso de Andrade |
| collection | DOAJ |
| description | This article seeks to understand how the construction of the discursive ethos of motherhood takes place in celebrity mommy blogs, analyzing the construction of the ethos through lexicon and argumentation. It uses the theoretical frameworks of Celebrity Studies, Media and Childhood, and Discourse Analysis in the French tradition. We used Content Analysis to analyze the themes that occur in these platforms, that were then selected down to three text on the topic of work-family conciliation, on which we applied the main methodology of the article - Discourse Analysis. We analyse the difference in the representation of celebrity blogs and mommy blogs who became celebrities; the ethos that mothers are trying to portray; and how the children assist in construction that. |
| first_indexed | 2024-04-12T04:49:05Z |
| format | Article |
| id | doaj.art-9941677692d24695b09a670a7ec3acbb |
| institution | Directory Open Access Journal |
| issn | 2238-8869 |
| language | Portuguese |
| last_indexed | 2024-04-12T04:49:05Z |
| publishDate | 2017-12-01 |
| publisher | Centro Universitário de Anápolis |
| record_format | Article |
| series | Fronteiras: Journal of Social, Technological and Environmental Science |
| spelling | doaj.art-9941677692d24695b09a670a7ec3acbb2022-12-22T03:47:23ZporCentro Universitário de AnápolisFronteiras: Journal of Social, Technological and Environmental Science2238-88692017-12-016411112710.21664/2238-8869.2017v6i4.p111-1272052The Discourse of Motherhood in Celebrity Mommy BlogsMarta Cardoso de Andrade0CICS. NOVA, da Universidade Nova de Lisboa, Portugal; Universidade Salvador (UNIFACS), Brasil; Universidade Católica do Salvador (UCSal), Brasil; Faculdade Ruy Barbosa, Brasil.This article seeks to understand how the construction of the discursive ethos of motherhood takes place in celebrity mommy blogs, analyzing the construction of the ethos through lexicon and argumentation. It uses the theoretical frameworks of Celebrity Studies, Media and Childhood, and Discourse Analysis in the French tradition. We used Content Analysis to analyze the themes that occur in these platforms, that were then selected down to three text on the topic of work-family conciliation, on which we applied the main methodology of the article - Discourse Analysis. We analyse the difference in the representation of celebrity blogs and mommy blogs who became celebrities; the ethos that mothers are trying to portray; and how the children assist in construction that.http://revistas.unievangelica.edu.br/index.php/fronteiras/article/view/2670Análise de DiscursoCelebridadesCriançasBloguesEthos. |
| spellingShingle | Marta Cardoso de Andrade The Discourse of Motherhood in Celebrity Mommy Blogs Fronteiras: Journal of Social, Technological and Environmental Science Análise de Discurso Celebridades Crianças Blogues Ethos. |
| title | The Discourse of Motherhood in Celebrity Mommy Blogs |
| title_full | The Discourse of Motherhood in Celebrity Mommy Blogs |
| title_fullStr | The Discourse of Motherhood in Celebrity Mommy Blogs |
| title_full_unstemmed | The Discourse of Motherhood in Celebrity Mommy Blogs |
| title_short | The Discourse of Motherhood in Celebrity Mommy Blogs |
| title_sort | discourse of motherhood in celebrity mommy blogs |
| topic | Análise de Discurso Celebridades Crianças Blogues Ethos. |
| url | http://revistas.unievangelica.edu.br/index.php/fronteiras/article/view/2670 |
| work_keys_str_mv | AT martacardosodeandrade thediscourseofmotherhoodincelebritymommyblogs AT martacardosodeandrade discourseofmotherhoodincelebritymommyblogs |