The Effect of Tourists' Motivations on Cognitive, Affective, and Unique Image of Bali
This research examines the effect of tourists’ motivations on cognitive, affective and unique image of Bali. The model used for this study adopted from Llodra-Riere, et al. (2015). The variable of the study consists of information source, motivation, cognitive image, affective image and unique imag...
Main Authors: | Alita Prameswari, Christina Rahardja Honantha, Dudi Anandya |
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Format: | Article |
Language: | English |
Published: |
Department of Management, Faculty of Economics and Business, Universitas Surabaya
2020-08-01
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Series: | Manajemen dan Bisnis |
Subjects: | |
Online Access: | https://www.journalmabis.org/mabis/article/view/435 |
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