Are We Ready to Ride Autonomous Vehicles? A Pilot Study on Austrian Consumers’ Perspective
Automotive manufacturers are competing to be the first to introduce customer-ready autonomous vehicles. Some manufacturers are claiming to launch their first self-driving cars as early as 2020. Which all sounds very good and futuristic; however, the question arises, are customers even ready to adopt...
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Format: | Article |
Language: | English |
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MDPI AG
2019-09-01
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Series: | Logistics |
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Online Access: | https://www.mdpi.com/2305-6290/3/4/20 |
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author | Sophie Wintersberger Muhammad Azmat Sebastian Kummer |
author_facet | Sophie Wintersberger Muhammad Azmat Sebastian Kummer |
author_sort | Sophie Wintersberger |
collection | DOAJ |
description | Automotive manufacturers are competing to be the first to introduce customer-ready autonomous vehicles. Some manufacturers are claiming to launch their first self-driving cars as early as 2020. Which all sounds very good and futuristic; however, the question arises, are customers even ready to adopt this new technological advancement? Therefore, this pilot study is aimed at finding out the answer to this question in the Austrian market. This study discovers the standpoint of Austrian consumers concerning the acceptance of self-driving cars for daily usage and gives an overview of the current point of view regarding autonomous vehicles (AVs). The data for this study was collected using an online, user-friendly, Likert scale survey. The collected data were processed and analyzed for empirical significance in SPSS using Spearman’s rank correlation and the Mann−Whitney U test supported by descriptive analysis. The results of the study indicate that Austrian consumers are well aware of autonomous vehicles and their technology. However, they have specific concerns about reliability, cybersecurity, and futuristic car-sharing models. Therefore, these concerns about AVs should be addressed by auto manufactures in order to gain consumers’ trust and sell them a new form of mobility. |
first_indexed | 2024-12-10T16:44:23Z |
format | Article |
id | doaj.art-99f2ab3faf754119bf851b683cd85a6a |
institution | Directory Open Access Journal |
issn | 2305-6290 |
language | English |
last_indexed | 2024-12-10T16:44:23Z |
publishDate | 2019-09-01 |
publisher | MDPI AG |
record_format | Article |
series | Logistics |
spelling | doaj.art-99f2ab3faf754119bf851b683cd85a6a2022-12-22T01:41:06ZengMDPI AGLogistics2305-62902019-09-01342010.3390/logistics3040020logistics3040020Are We Ready to Ride Autonomous Vehicles? A Pilot Study on Austrian Consumers’ PerspectiveSophie Wintersberger0Muhammad Azmat1Sebastian Kummer2Institute of Transportation and Logistics Management, Vienna University of Economics and Business, 1020 Vienna, AustriaInstitute of Transportation and Logistics Management, Vienna University of Economics and Business, 1020 Vienna, AustriaInstitute of Transportation and Logistics Management, Vienna University of Economics and Business, 1020 Vienna, AustriaAutomotive manufacturers are competing to be the first to introduce customer-ready autonomous vehicles. Some manufacturers are claiming to launch their first self-driving cars as early as 2020. Which all sounds very good and futuristic; however, the question arises, are customers even ready to adopt this new technological advancement? Therefore, this pilot study is aimed at finding out the answer to this question in the Austrian market. This study discovers the standpoint of Austrian consumers concerning the acceptance of self-driving cars for daily usage and gives an overview of the current point of view regarding autonomous vehicles (AVs). The data for this study was collected using an online, user-friendly, Likert scale survey. The collected data were processed and analyzed for empirical significance in SPSS using Spearman’s rank correlation and the Mann−Whitney U test supported by descriptive analysis. The results of the study indicate that Austrian consumers are well aware of autonomous vehicles and their technology. However, they have specific concerns about reliability, cybersecurity, and futuristic car-sharing models. Therefore, these concerns about AVs should be addressed by auto manufactures in order to gain consumers’ trust and sell them a new form of mobility.https://www.mdpi.com/2305-6290/3/4/20autonomous vehiclesself-driving carsconcerns indexconsumer standpoint |
spellingShingle | Sophie Wintersberger Muhammad Azmat Sebastian Kummer Are We Ready to Ride Autonomous Vehicles? A Pilot Study on Austrian Consumers’ Perspective Logistics autonomous vehicles self-driving cars concerns index consumer standpoint |
title | Are We Ready to Ride Autonomous Vehicles? A Pilot Study on Austrian Consumers’ Perspective |
title_full | Are We Ready to Ride Autonomous Vehicles? A Pilot Study on Austrian Consumers’ Perspective |
title_fullStr | Are We Ready to Ride Autonomous Vehicles? A Pilot Study on Austrian Consumers’ Perspective |
title_full_unstemmed | Are We Ready to Ride Autonomous Vehicles? A Pilot Study on Austrian Consumers’ Perspective |
title_short | Are We Ready to Ride Autonomous Vehicles? A Pilot Study on Austrian Consumers’ Perspective |
title_sort | are we ready to ride autonomous vehicles a pilot study on austrian consumers perspective |
topic | autonomous vehicles self-driving cars concerns index consumer standpoint |
url | https://www.mdpi.com/2305-6290/3/4/20 |
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