Aktywność posłów do Parlamentu Europejskiego IX kadencji na portalu społecznościowym Facebook – analiza porównawcza
Social media has changed the social lives of humans. The real-world activities are conducted more often on the Internet; the content posted on such social networking sites as Facebook may serve here as an example. Activity in social media is particularly important for politicians and public figures...
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Format: | Article |
Language: | English |
Published: |
Wydawnictwo Adam Marszałek
2020-06-01
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Series: | Nowa Polityka Wschodnia |
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Online Access: | https://czasopisma.marszalek.com.pl/images/pliki/npw/25/npw2507.pdf |
Summary: | Social media has changed the social lives of humans. The real-world activities are conducted more often on the Internet; the content posted on such social networking sites as Facebook may serve here as an example. Activity in social media is particularly important for politicians and public figures since such a means of communication allows them to maintain direct contact with voters and citizens. Social media also serves as a platform for creating an image and a personal brand of a politician. Due to the activity on these types of platforms, lesser known people can gain wider recognition and reach a larger group of recipients. However, it should be also noted that as far as public figures are concerned, increased activity does not always denote the achievement of a goal. Politics are simply unpredictable and there are many factors influencing voting preferences. |
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ISSN: | 2084-3291 2084-3291 |