Dirty Decade: Rap Music and the US South, 1997–2007

During the decade of 1997–2007, rap music produced in cities such as Atlanta, New Orleans, Memphis, Miami, and Houston transformed the margins into the rap mainstream. These years saw southern artists rise to national prominence, with a related surge in major label interest and investment in souther...

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Main Author: Matt Miller
Format: Article
Language:English
Published: Emory Center for Digital Scholarship 2008-06-01
Series:Southern Spaces
Subjects:
Online Access:https://southernspaces.org/node/42841
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author Matt Miller
author_facet Matt Miller
author_sort Matt Miller
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description During the decade of 1997–2007, rap music produced in cities such as Atlanta, New Orleans, Memphis, Miami, and Houston transformed the margins into the rap mainstream. These years saw southern artists rise to national prominence, with a related surge in major label interest and investment in southern rap, a process encapsulated and expressed by the idea of the Dirty South. Through an examination of artists, music, promotional imagery, scholarly writing, and journalism, Miller surveys rap scenes in several southern cities. He explores the Dirty South as a geographical imaginary, and examines the widespread appropriation and adaptation of the trope of "dirtiness." Next, Miller turns to the emergence and marketing of "crunk." Crunk, like the Dirty South, is a contested and problematic intersection of musical style and spatially keyed identities. The essay concludes with a foray into the visual culture of the Dirty South, revealing how rap music imagery has affirmed, critiqued, and confounded received ideas of the South. Throughout, musical and visual examples provide contextual support.
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spelling doaj.art-9b7236aad7d3487fbd4a9e258e9212452022-12-21T17:50:25ZengEmory Center for Digital ScholarshipSouthern Spaces1551-27542008-06-0110.18737/M78P5TDirty Decade: Rap Music and the US South, 1997–2007Matt Miller0Emory UniversityDuring the decade of 1997–2007, rap music produced in cities such as Atlanta, New Orleans, Memphis, Miami, and Houston transformed the margins into the rap mainstream. These years saw southern artists rise to national prominence, with a related surge in major label interest and investment in southern rap, a process encapsulated and expressed by the idea of the Dirty South. Through an examination of artists, music, promotional imagery, scholarly writing, and journalism, Miller surveys rap scenes in several southern cities. He explores the Dirty South as a geographical imaginary, and examines the widespread appropriation and adaptation of the trope of "dirtiness." Next, Miller turns to the emergence and marketing of "crunk." Crunk, like the Dirty South, is a contested and problematic intersection of musical style and spatially keyed identities. The essay concludes with a foray into the visual culture of the Dirty South, revealing how rap music imagery has affirmed, critiqued, and confounded received ideas of the South. Throughout, musical and visual examples provide contextual support.https://southernspaces.org/node/42841African American StudiesEconomicsFilm/Television/RadioGender and SexualityMusicJournalism
spellingShingle Matt Miller
Dirty Decade: Rap Music and the US South, 1997–2007
Southern Spaces
African American Studies
Economics
Film/Television/Radio
Gender and Sexuality
Music
Journalism
title Dirty Decade: Rap Music and the US South, 1997–2007
title_full Dirty Decade: Rap Music and the US South, 1997–2007
title_fullStr Dirty Decade: Rap Music and the US South, 1997–2007
title_full_unstemmed Dirty Decade: Rap Music and the US South, 1997–2007
title_short Dirty Decade: Rap Music and the US South, 1997–2007
title_sort dirty decade rap music and the us south 1997 2007
topic African American Studies
Economics
Film/Television/Radio
Gender and Sexuality
Music
Journalism
url https://southernspaces.org/node/42841
work_keys_str_mv AT mattmiller dirtydecaderapmusicandtheussouth19972007