An Adaptive Model for Identification of Influential Bloggers Based on Case-Based Reasoning Using Random Forest

Bloggers play a role in individual decision making of users in online social networking platforms. Their capability of addressing a wide audience gives them influence over their audience, which companies seek to exploit. Identification of influential bloggers can be seen as a machine learning (ML) t...

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Main Authors: Yousra Asim, Basit Raza, Ahmad Kamran Malik, Ahmad R. Shahaid, Hani Alquhayz
Format: Article
Language:English
Published: IEEE 2019-01-01
Series:IEEE Access
Subjects:
Online Access:https://ieeexplore.ieee.org/document/8752220/
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author Yousra Asim
Basit Raza
Ahmad Kamran Malik
Ahmad R. Shahaid
Hani Alquhayz
author_facet Yousra Asim
Basit Raza
Ahmad Kamran Malik
Ahmad R. Shahaid
Hani Alquhayz
author_sort Yousra Asim
collection DOAJ
description Bloggers play a role in individual decision making of users in online social networking platforms. Their capability of addressing a wide audience gives them influence over their audience, which companies seek to exploit. Identification of influential bloggers can be seen as a machine learning (ML) task and different ML techniques can help in classifying the professional blogger. In this paper, we propose a predictive and adaptive model named as Influential Blogger based Case-Based Reasoning (IB-CBR) model for the recognition of unseen influential bloggers. It incorporates self-prediction and self-adaptation (self-management) capabilities which are the essence of an automated system. The integration of Random Forest is found contributing to the efficiency of the IB-CBR model as compared to Nearest-Neighbor, and Artificial Neural Network. The performance of the proposed IB-CBR model is evaluated against other ML techniques by using standard performance measures on a standard blogger's dataset. It is observed that our proposed model exhibits 88-95% Accuracy and 94-97% True Positive Rate in the prediction and adaptation of professional bloggers, respectively, in three iterations of the proposed model. What's more, the IB-CBR model achieved 91-96% (increasing) F-measure, 91-98% (increasing) ROC AUC, and 36-11% (decreasing) False Positive Rate due to adaptivity. The IB-CBR model performed well when it is compared with other ML techniques using different standard datasets.
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spelling doaj.art-9bb0116e39924b69b5f3053d60bcf9762022-12-21T20:29:35ZengIEEEIEEE Access2169-35362019-01-017877328774910.1109/ACCESS.2019.29259058752220An Adaptive Model for Identification of Influential Bloggers Based on Case-Based Reasoning Using Random ForestYousra Asim0Basit Raza1https://orcid.org/0000-0001-6711-2363Ahmad Kamran Malik2https://orcid.org/0000-0003-1521-6579Ahmad R. Shahaid3Hani Alquhayz4https://orcid.org/0000-0001-8445-7742Department of Computer Science, COMSATS University Islamabad (CUI), Islamabad, PakistanDepartment of Computer Science, COMSATS University Islamabad (CUI), Islamabad, PakistanDepartment of Computer Science, COMSATS University Islamabad (CUI), Islamabad, PakistanDepartment of Computer Science, COMSATS University Islamabad (CUI), Islamabad, PakistanDepartment of Computer Science and Information, College of Science in Zulfi, Majmaah University, Al-Majmaah, Saudi ArabiaBloggers play a role in individual decision making of users in online social networking platforms. Their capability of addressing a wide audience gives them influence over their audience, which companies seek to exploit. Identification of influential bloggers can be seen as a machine learning (ML) task and different ML techniques can help in classifying the professional blogger. In this paper, we propose a predictive and adaptive model named as Influential Blogger based Case-Based Reasoning (IB-CBR) model for the recognition of unseen influential bloggers. It incorporates self-prediction and self-adaptation (self-management) capabilities which are the essence of an automated system. The integration of Random Forest is found contributing to the efficiency of the IB-CBR model as compared to Nearest-Neighbor, and Artificial Neural Network. The performance of the proposed IB-CBR model is evaluated against other ML techniques by using standard performance measures on a standard blogger's dataset. It is observed that our proposed model exhibits 88-95% Accuracy and 94-97% True Positive Rate in the prediction and adaptation of professional bloggers, respectively, in three iterations of the proposed model. What's more, the IB-CBR model achieved 91-96% (increasing) F-measure, 91-98% (increasing) ROC AUC, and 36-11% (decreasing) False Positive Rate due to adaptivity. The IB-CBR model performed well when it is compared with other ML techniques using different standard datasets.https://ieeexplore.ieee.org/document/8752220/Bloggingblogger classificationcase based reasoning (CBR)machine learning
spellingShingle Yousra Asim
Basit Raza
Ahmad Kamran Malik
Ahmad R. Shahaid
Hani Alquhayz
An Adaptive Model for Identification of Influential Bloggers Based on Case-Based Reasoning Using Random Forest
IEEE Access
Blogging
blogger classification
case based reasoning (CBR)
machine learning
title An Adaptive Model for Identification of Influential Bloggers Based on Case-Based Reasoning Using Random Forest
title_full An Adaptive Model for Identification of Influential Bloggers Based on Case-Based Reasoning Using Random Forest
title_fullStr An Adaptive Model for Identification of Influential Bloggers Based on Case-Based Reasoning Using Random Forest
title_full_unstemmed An Adaptive Model for Identification of Influential Bloggers Based on Case-Based Reasoning Using Random Forest
title_short An Adaptive Model for Identification of Influential Bloggers Based on Case-Based Reasoning Using Random Forest
title_sort adaptive model for identification of influential bloggers based on case based reasoning using random forest
topic Blogging
blogger classification
case based reasoning (CBR)
machine learning
url https://ieeexplore.ieee.org/document/8752220/
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