Exploring Pro-Environmental Behaviour in FMCG Supply Chain
This paper aims to define indicators that predict and shape the pro-environmental behaviour of manufacturers, transport companies, wholesalers and retailers as participants in the fast-moving consumer goods (FMCG) supply chain in the Western Balkans region. The main task is to determine the indicato...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
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Faculty of Mechanical Engineering in Slavonski Brod, Faculty of Electrical Engineering in Osijek, Faculty of Civil Engineering in Osijek
2021-01-01
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| Series: | Tehnički Vjesnik |
| Subjects: | |
| Online Access: | https://hrcak.srce.hr/file/385026 |
| _version_ | 1797206876198273024 |
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| author | Jelena Končar Radenko Marić Goran Vukmirović* Sonja Vučenović |
| author_facet | Jelena Končar Radenko Marić Goran Vukmirović* Sonja Vučenović |
| author_sort | Jelena Končar |
| collection | DOAJ |
| description | This paper aims to define indicators that predict and shape the pro-environmental behaviour of manufacturers, transport companies, wholesalers and retailers as participants in the fast-moving consumer goods (FMCG) supply chain in the Western Balkans region. The main task is to determine the indicators which participants of FMCG supply chain consider as most important for the prediction of the pro-environmental behaviour concept. The findings showed a statistically significant correlation between the green indicators of pro-environmental behaviour, such as reverse logistics, the packaging waste management, energy consumption, ecological awareness, acting in accordance with green moral codes, compliances with legal and statutory ecological norms, interior hygiene and ecological infrastructure. The differences in these indicators are particularly visible among the observed participants in the supply chain and between the places of residence of employees (EU/non-EU countries). The test results served as the basis for defining a model for predicting pro-environmental behaviour. Future research should focus on extending the sample of research to the EU market, in order to make a better comparative analysis between EU and non-EU countries. |
| first_indexed | 2024-04-24T09:13:59Z |
| format | Article |
| id | doaj.art-9be11049ae674a2fb3bf89f3bd66180e |
| institution | Directory Open Access Journal |
| issn | 1330-3651 1848-6339 |
| language | English |
| last_indexed | 2024-04-24T09:13:59Z |
| publishDate | 2021-01-01 |
| publisher | Faculty of Mechanical Engineering in Slavonski Brod, Faculty of Electrical Engineering in Osijek, Faculty of Civil Engineering in Osijek |
| record_format | Article |
| series | Tehnički Vjesnik |
| spelling | doaj.art-9be11049ae674a2fb3bf89f3bd66180e2024-04-15T17:17:03ZengFaculty of Mechanical Engineering in Slavonski Brod, Faculty of Electrical Engineering in Osijek, Faculty of Civil Engineering in OsijekTehnički Vjesnik1330-36511848-63392021-01-012862060207110.17559/TV-20200519120323Exploring Pro-Environmental Behaviour in FMCG Supply ChainJelena Končar0Radenko Marić1Goran Vukmirović*2Sonja Vučenović3University of Novi Sad, Faculty of Economics in Subotica, Segedinski put 9-11, Subotica, SerbiaUniversity of Novi Sad, Faculty of Economics in Subotica, Segedinski put 9-11, Subotica, SerbiaUniversity of Novi Sad, Faculty of Economics in Subotica, Segedinski put 9-11, Subotica, SerbiaUniversity of Novi Sad, Faculty of Economics in Subotica, Segedinski put 9-11, Subotica, SerbiaThis paper aims to define indicators that predict and shape the pro-environmental behaviour of manufacturers, transport companies, wholesalers and retailers as participants in the fast-moving consumer goods (FMCG) supply chain in the Western Balkans region. The main task is to determine the indicators which participants of FMCG supply chain consider as most important for the prediction of the pro-environmental behaviour concept. The findings showed a statistically significant correlation between the green indicators of pro-environmental behaviour, such as reverse logistics, the packaging waste management, energy consumption, ecological awareness, acting in accordance with green moral codes, compliances with legal and statutory ecological norms, interior hygiene and ecological infrastructure. The differences in these indicators are particularly visible among the observed participants in the supply chain and between the places of residence of employees (EU/non-EU countries). The test results served as the basis for defining a model for predicting pro-environmental behaviour. Future research should focus on extending the sample of research to the EU market, in order to make a better comparative analysis between EU and non-EU countries.https://hrcak.srce.hr/file/385026ecological normsemployeesFMCGpro-environmental behavioursupply chain |
| spellingShingle | Jelena Končar Radenko Marić Goran Vukmirović* Sonja Vučenović Exploring Pro-Environmental Behaviour in FMCG Supply Chain Tehnički Vjesnik ecological norms employees FMCG pro-environmental behaviour supply chain |
| title | Exploring Pro-Environmental Behaviour in FMCG Supply Chain |
| title_full | Exploring Pro-Environmental Behaviour in FMCG Supply Chain |
| title_fullStr | Exploring Pro-Environmental Behaviour in FMCG Supply Chain |
| title_full_unstemmed | Exploring Pro-Environmental Behaviour in FMCG Supply Chain |
| title_short | Exploring Pro-Environmental Behaviour in FMCG Supply Chain |
| title_sort | exploring pro environmental behaviour in fmcg supply chain |
| topic | ecological norms employees FMCG pro-environmental behaviour supply chain |
| url | https://hrcak.srce.hr/file/385026 |
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