Success Factors of Digital Platform Design
Digital platforms disrupt today’s industries with novel offers and business models. Despite their revolutionizing impact, over 80% of platforms fail. To better understand what differentiates failing from successful platforms, we identified 30 platform success factors. These range from corporate valu...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
EDP Sciences
2023-01-01
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Series: | ITM Web of Conferences |
Subjects: | |
Online Access: | https://www.itm-conferences.org/articles/itmconf/pdf/2023/01/itmconf_iess2023_05001.pdf |
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author | Steffen Barbara Möller Frederik Stachon Maleen |
author_facet | Steffen Barbara Möller Frederik Stachon Maleen |
author_sort | Steffen Barbara |
collection | DOAJ |
description | Digital platforms disrupt today’s industries with novel offers and business models. Despite their revolutionizing impact, over 80% of platforms fail. To better understand what differentiates failing from successful platforms, we identified 30 platform success factors. These range from corporate value integration, where the platform strategy gets defined and the platform’s value definition, to the platform architecture covering all essential IT considerations and best practices making, e.g., innovation and personalization possible. To make these success factors usable in practice, we integrated all 30 success factors into the wellestablished Business Model Canvas (BMC) widely adopted for business model design. This method was chosen to test the applicability and usefulness of the platform success factors in a widely used vehicle and thus ease our workshop study. The success factors are promising, as demonstrated in our workshop study. |
first_indexed | 2024-04-10T09:04:36Z |
format | Article |
id | doaj.art-9bffceb9ad194f018da764aa7a2c7e3f |
institution | Directory Open Access Journal |
issn | 2271-2097 |
language | English |
last_indexed | 2024-04-10T09:04:36Z |
publishDate | 2023-01-01 |
publisher | EDP Sciences |
record_format | Article |
series | ITM Web of Conferences |
spelling | doaj.art-9bffceb9ad194f018da764aa7a2c7e3f2023-02-21T08:07:16ZengEDP SciencesITM Web of Conferences2271-20972023-01-01510500110.1051/itmconf/20235105001itmconf_iess2023_05001Success Factors of Digital Platform DesignSteffen Barbara0Möller Frederik1Stachon Maleen2TU Dortmund UniversityTU Dortmund UniversityTU Dortmund UniversityDigital platforms disrupt today’s industries with novel offers and business models. Despite their revolutionizing impact, over 80% of platforms fail. To better understand what differentiates failing from successful platforms, we identified 30 platform success factors. These range from corporate value integration, where the platform strategy gets defined and the platform’s value definition, to the platform architecture covering all essential IT considerations and best practices making, e.g., innovation and personalization possible. To make these success factors usable in practice, we integrated all 30 success factors into the wellestablished Business Model Canvas (BMC) widely adopted for business model design. This method was chosen to test the applicability and usefulness of the platform success factors in a widely used vehicle and thus ease our workshop study. The success factors are promising, as demonstrated in our workshop study.https://www.itm-conferences.org/articles/itmconf/pdf/2023/01/itmconf_iess2023_05001.pdfdigital platformsplatform success factorsavoid platform failurebmc integration |
spellingShingle | Steffen Barbara Möller Frederik Stachon Maleen Success Factors of Digital Platform Design ITM Web of Conferences digital platforms platform success factors avoid platform failure bmc integration |
title | Success Factors of Digital Platform Design |
title_full | Success Factors of Digital Platform Design |
title_fullStr | Success Factors of Digital Platform Design |
title_full_unstemmed | Success Factors of Digital Platform Design |
title_short | Success Factors of Digital Platform Design |
title_sort | success factors of digital platform design |
topic | digital platforms platform success factors avoid platform failure bmc integration |
url | https://www.itm-conferences.org/articles/itmconf/pdf/2023/01/itmconf_iess2023_05001.pdf |
work_keys_str_mv | AT steffenbarbara successfactorsofdigitalplatformdesign AT mollerfrederik successfactorsofdigitalplatformdesign AT stachonmaleen successfactorsofdigitalplatformdesign |