Persona-driven journalism at Radio24syv

The article proposes an analytical approach to the study of persona-driven journalism. Drawing on concepts from performance studies, the article builds an analytical framework for engaging with empirical material where the performance of the journalist’s personality becomes a central part of the jo...

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Bibliographic Details
Main Author: Steffen Moestrup
Format: Article
Language:Danish
Published: Royal Danish Library 2023-05-01
Series:Journalistica
Subjects:
Online Access:https://tidsskrift.dk/journalistica/article/view/125256
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author Steffen Moestrup
author_facet Steffen Moestrup
author_sort Steffen Moestrup
collection DOAJ
description The article proposes an analytical approach to the study of persona-driven journalism. Drawing on concepts from performance studies, the article builds an analytical framework for engaging with empirical material where the performance of the journalist’s personality becomes a central part of the journalistic product. The analysis of journalist and radio host Ditte Okman identifies a journalism practice that draws on bodily expressivity, outspoken attitudes and the creation of a socializing media space. This practice is used to showcase an unashamed persona that creates journalism based on a performance of authenticity and sincerity, which is read as an example of doing affective labor. The main contribution of the article is to conceptualize a methodological approach to the study of persona-driven journalism practices by drawing on ideas and concepts from performance studies, thus adding methodologically to journalism studies.
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spelling doaj.art-9cc4471aa9dc4fada424e230a88560402023-11-17T09:11:23ZdanRoyal Danish LibraryJournalistica1904-79672023-05-0117110.7146/journalistica.v17i1.125256Persona-driven journalism at Radio24syvSteffen Moestrup0Danish School of Media and Journalism The article proposes an analytical approach to the study of persona-driven journalism. Drawing on concepts from performance studies, the article builds an analytical framework for engaging with empirical material where the performance of the journalist’s personality becomes a central part of the journalistic product. The analysis of journalist and radio host Ditte Okman identifies a journalism practice that draws on bodily expressivity, outspoken attitudes and the creation of a socializing media space. This practice is used to showcase an unashamed persona that creates journalism based on a performance of authenticity and sincerity, which is read as an example of doing affective labor. The main contribution of the article is to conceptualize a methodological approach to the study of persona-driven journalism practices by drawing on ideas and concepts from performance studies, thus adding methodologically to journalism studies. https://tidsskrift.dk/journalistica/article/view/125256Persona-driven journalism Radio24syvDitte Okmanaffective laborperformance analysisperformativity
spellingShingle Steffen Moestrup
Persona-driven journalism at Radio24syv
Journalistica
Persona-driven journalism
Radio24syv
Ditte Okman
affective labor
performance analysis
performativity
title Persona-driven journalism at Radio24syv
title_full Persona-driven journalism at Radio24syv
title_fullStr Persona-driven journalism at Radio24syv
title_full_unstemmed Persona-driven journalism at Radio24syv
title_short Persona-driven journalism at Radio24syv
title_sort persona driven journalism at radio24syv
topic Persona-driven journalism
Radio24syv
Ditte Okman
affective labor
performance analysis
performativity
url https://tidsskrift.dk/journalistica/article/view/125256
work_keys_str_mv AT steffenmoestrup personadrivenjournalismatradio24syv