Understanding motivations and attitudes among songbird‐keepers to identify best approaches to demand reduction
Abstract Demand for cage birds is highly prevalent and increasing across Indonesia, as wild bird populations across Asia decline. To find ways to reduce demand, it is important to understand the motivations and psychographic drivers to keep (or not keep) birds, and how demographic characteristics an...
| Main Authors: | , , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Wiley
2021-10-01
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| Series: | Conservation Science and Practice |
| Subjects: | |
| Online Access: | https://doi.org/10.1111/csp2.507 |
| _version_ | 1811313681037787136 |
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| author | Harry Marshall Gracia A. Glorizky Nigel J. Collar Alexander C. Lees Andrew Moss Pramana Yuda Stuart J. Marsden |
| author_facet | Harry Marshall Gracia A. Glorizky Nigel J. Collar Alexander C. Lees Andrew Moss Pramana Yuda Stuart J. Marsden |
| author_sort | Harry Marshall |
| collection | DOAJ |
| description | Abstract Demand for cage birds is highly prevalent and increasing across Indonesia, as wild bird populations across Asia decline. To find ways to reduce demand, it is important to understand the motivations and psychographic drivers to keep (or not keep) birds, and how demographic characteristics and public attitudes influence such decisions. Based on surveys with over 3,000 people, we found few people citing health, sanitary, or welfare concerns as reasons for not keeping birds, whereas most people started keeping birds to enjoy their beauty or song, or to keep up with peers. Pet‐keepers (“Hobbyists”) commonly started doing so opportunistically; song contest participants (“Contestants”) and breeders and trainers (“Breeders”) did so for financial gain. Bird‐keepers and non‐bird‐keepers disagreed on birds' environmental importance, longevity in captivity, and endangerment by trade. Older respondents were less concerned that keeping birds endangers them and few felt birds to be an important part of the environment. Hobbyists were least likely to consider wild bird population health a major concern. Efforts to dissuade potential bird‐keepers should focus on public concern for the environment and the threat bird‐keeping poses to wild populations. The importance of peer pressure among bird‐keepers presents an opportunity to promote sustainable bird‐keeping activities among key groups. |
| first_indexed | 2024-04-13T10:59:04Z |
| format | Article |
| id | doaj.art-9d4716f5830c4aefa3eb47ed063b53c9 |
| institution | Directory Open Access Journal |
| issn | 2578-4854 |
| language | English |
| last_indexed | 2024-04-13T10:59:04Z |
| publishDate | 2021-10-01 |
| publisher | Wiley |
| record_format | Article |
| series | Conservation Science and Practice |
| spelling | doaj.art-9d4716f5830c4aefa3eb47ed063b53c92022-12-22T02:49:28ZengWileyConservation Science and Practice2578-48542021-10-01310n/an/a10.1111/csp2.507Understanding motivations and attitudes among songbird‐keepers to identify best approaches to demand reductionHarry Marshall0Gracia A. Glorizky1Nigel J. Collar2Alexander C. Lees3Andrew Moss4Pramana Yuda5Stuart J. Marsden6Department of Natural Sciences Manchester Metropolitan University Manchester UKFakultas Teknobiologi, Kampus II Gedung Thomas Aquinas Universitas Atma Jaya Yogyakarta Yogyakarta IndonesiaBirdLife International, The David Attenborough Building Cambridge UKDepartment of Natural Sciences Manchester Metropolitan University Manchester UKCedar House, Chester Zoo Chester UKFakultas Teknobiologi, Kampus II Gedung Thomas Aquinas Universitas Atma Jaya Yogyakarta Yogyakarta IndonesiaDepartment of Natural Sciences Manchester Metropolitan University Manchester UKAbstract Demand for cage birds is highly prevalent and increasing across Indonesia, as wild bird populations across Asia decline. To find ways to reduce demand, it is important to understand the motivations and psychographic drivers to keep (or not keep) birds, and how demographic characteristics and public attitudes influence such decisions. Based on surveys with over 3,000 people, we found few people citing health, sanitary, or welfare concerns as reasons for not keeping birds, whereas most people started keeping birds to enjoy their beauty or song, or to keep up with peers. Pet‐keepers (“Hobbyists”) commonly started doing so opportunistically; song contest participants (“Contestants”) and breeders and trainers (“Breeders”) did so for financial gain. Bird‐keepers and non‐bird‐keepers disagreed on birds' environmental importance, longevity in captivity, and endangerment by trade. Older respondents were less concerned that keeping birds endangers them and few felt birds to be an important part of the environment. Hobbyists were least likely to consider wild bird population health a major concern. Efforts to dissuade potential bird‐keepers should focus on public concern for the environment and the threat bird‐keeping poses to wild populations. The importance of peer pressure among bird‐keepers presents an opportunity to promote sustainable bird‐keeping activities among key groups.https://doi.org/10.1111/csp2.507cage birdconservation psychologyconsumer demandsustainable usewildlife trade |
| spellingShingle | Harry Marshall Gracia A. Glorizky Nigel J. Collar Alexander C. Lees Andrew Moss Pramana Yuda Stuart J. Marsden Understanding motivations and attitudes among songbird‐keepers to identify best approaches to demand reduction Conservation Science and Practice cage bird conservation psychology consumer demand sustainable use wildlife trade |
| title | Understanding motivations and attitudes among songbird‐keepers to identify best approaches to demand reduction |
| title_full | Understanding motivations and attitudes among songbird‐keepers to identify best approaches to demand reduction |
| title_fullStr | Understanding motivations and attitudes among songbird‐keepers to identify best approaches to demand reduction |
| title_full_unstemmed | Understanding motivations and attitudes among songbird‐keepers to identify best approaches to demand reduction |
| title_short | Understanding motivations and attitudes among songbird‐keepers to identify best approaches to demand reduction |
| title_sort | understanding motivations and attitudes among songbird keepers to identify best approaches to demand reduction |
| topic | cage bird conservation psychology consumer demand sustainable use wildlife trade |
| url | https://doi.org/10.1111/csp2.507 |
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