Effect of service quality and company image on customer satisfaction mediated by price at CV. Rizqy Abadi Utama Jakarta

The purpose of this research is to know the effect of service quality, price, and corporate image on customer satisfaction and the indirect influence of service quality on customer satisfaction through price, the influence of corporate image on customer satisfaction through price. The research strat...

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Bibliographic Details
Main Authors: Isni Ambar Alfiarini, Rama Chandra
Format: Article
Language:English
Published: Sekolah Tinggi Ilmu Ekonomi Indonesia Jakarta 2023-06-01
Series:Indonesian Journal of Business, Accounting and Management (IJBAM)
Online Access:https://ejournal.stei.ac.id/index.php/ijbam/article/view/799