Investigation of the Effect of Using Three-Part Constructions or the "Rule of Three" in Advertising
<p style="text-align: justify;"><strong>Objective. </strong>To get closer to understanding the possibility of using the effect of three-part constructions in advertising in relation to the Russian segment of consumers. To consider the effect of the effect of th...
Main Authors: | N.A. Koryagina, A.E. Lyamtseva |
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Format: | Article |
Language: | Russian |
Published: |
Moscow State University of Psychology and Education
2023-01-01
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Series: | Социальная психология и общество |
Online Access: | https://psyjournals.ru/en/journals/sps/archive/2023_n1/Koryagina_Lyamtseva |
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