The Strategic Priorities for Strengthening the Financial Security of the PJSC «Ukrtelekom»
The article assesses the level of financial security of enterprise in the telecommunication industry and analyzes its dynamics in 2013–2017. The key threats to the activity of the PJSC «Ukrtelekom» and their influence on the change of the integral index of financial security of the enterprise are de...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Research Centre of Industrial Problems of Development of NAS of Ukraine
2019-03-01
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| Series: | Bìznes Inform |
| Subjects: | |
| Online Access: | http://www.business-inform.net/export_pdf/business-inform-2019-3_0-pages-182_191.pdf |
| _version_ | 1819057125051072512 |
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| author | Babets Iryna G. Ruda Olga I. Ruda Iryna I. |
| author_facet | Babets Iryna G. Ruda Olga I. Ruda Iryna I. |
| author_sort | Babets Iryna G. |
| collection | DOAJ |
| description | The article assesses the level of financial security of enterprise in the telecommunication industry and analyzes its dynamics in 2013–2017. The key threats to the activity of the PJSC «Ukrtelekom» and their influence on the change of the integral index of financial security of the enterprise are defined. Prognostic scenarios of changes in sales profitability, net income and net profit of the enterprise are developed in accordance with the criteria of economic security. Strategic priorities, goals and objectives of strengthening the financial security of the enterprise are substantiated. The basic instruments of realization of strategic priorities are defined as follows: increase of profitability on the basis of preserving the subscriber base of stationary telephony and growth of a share of the broadband Internet access services market; optimization of the price-quality ratio; promotion of sales of converged services. On the basis of the prognostic scenarios, criteria for achieving goals within strategic priorities have been determined. |
| first_indexed | 2024-12-21T13:34:20Z |
| format | Article |
| id | doaj.art-9f41d971782e4115ab1f5eda71f66ea2 |
| institution | Directory Open Access Journal |
| issn | 2222-4459 2311-116X |
| language | English |
| last_indexed | 2024-12-21T13:34:20Z |
| publishDate | 2019-03-01 |
| publisher | Research Centre of Industrial Problems of Development of NAS of Ukraine |
| record_format | Article |
| series | Bìznes Inform |
| spelling | doaj.art-9f41d971782e4115ab1f5eda71f66ea22022-12-21T19:02:12ZengResearch Centre of Industrial Problems of Development of NAS of UkraineBìznes Inform2222-44592311-116X2019-03-01349418219110.32983/2222-4459-2019-3-182-191The Strategic Priorities for Strengthening the Financial Security of the PJSC «Ukrtelekom»Babets Iryna G. 0Ruda Olga I.1Ruda Iryna I. 2Zaporizhzhya Institute of Economics and Information TechnologiesLviv State University of Internal AffairsLviv State University of Internal AffairsThe article assesses the level of financial security of enterprise in the telecommunication industry and analyzes its dynamics in 2013–2017. The key threats to the activity of the PJSC «Ukrtelekom» and their influence on the change of the integral index of financial security of the enterprise are defined. Prognostic scenarios of changes in sales profitability, net income and net profit of the enterprise are developed in accordance with the criteria of economic security. Strategic priorities, goals and objectives of strengthening the financial security of the enterprise are substantiated. The basic instruments of realization of strategic priorities are defined as follows: increase of profitability on the basis of preserving the subscriber base of stationary telephony and growth of a share of the broadband Internet access services market; optimization of the price-quality ratio; promotion of sales of converged services. On the basis of the prognostic scenarios, criteria for achieving goals within strategic priorities have been determined.http://www.business-inform.net/export_pdf/business-inform-2019-3_0-pages-182_191.pdffinancial securitythreatstelecommunication servicesstrategic prioritiesprognostic scenarios |
| spellingShingle | Babets Iryna G. Ruda Olga I. Ruda Iryna I. The Strategic Priorities for Strengthening the Financial Security of the PJSC «Ukrtelekom» Bìznes Inform financial security threats telecommunication services strategic priorities prognostic scenarios |
| title | The Strategic Priorities for Strengthening the Financial Security of the PJSC «Ukrtelekom» |
| title_full | The Strategic Priorities for Strengthening the Financial Security of the PJSC «Ukrtelekom» |
| title_fullStr | The Strategic Priorities for Strengthening the Financial Security of the PJSC «Ukrtelekom» |
| title_full_unstemmed | The Strategic Priorities for Strengthening the Financial Security of the PJSC «Ukrtelekom» |
| title_short | The Strategic Priorities for Strengthening the Financial Security of the PJSC «Ukrtelekom» |
| title_sort | strategic priorities for strengthening the financial security of the pjsc ukrtelekom |
| topic | financial security threats telecommunication services strategic priorities prognostic scenarios |
| url | http://www.business-inform.net/export_pdf/business-inform-2019-3_0-pages-182_191.pdf |
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