SALES LEVEL ANALYSIS USING THE ASSOCIATION METHOD WITH THE APRIORI ALGORITHM

The company does not yet know the pattern of consumer purchases because so far, the sales transaction data has not been used correctly and does not have a unique method to determine consumer buying patterns. To overcome the problems on the company, this research was done to reprocess sales transacti...

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Main Authors: Samuel Samuel, Asrul Sani, Agus Budiyantara, Merliani Ivone, Frieyadie Frieyadie
Format: Article
Language:English
Published: Kresnamedia Publisher 2022-09-01
Series:Jurnal Riset Informatika
Subjects:
Online Access:https://ejournal.kresnamediapublisher.com/index.php/jri/article/view/422
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author Samuel Samuel
Asrul Sani
Agus Budiyantara
Merliani Ivone
Frieyadie Frieyadie
author_facet Samuel Samuel
Asrul Sani
Agus Budiyantara
Merliani Ivone
Frieyadie Frieyadie
author_sort Samuel Samuel
collection DOAJ
description The company does not yet know the pattern of consumer purchases because so far, the sales transaction data has not been used correctly and does not have a unique method to determine consumer buying patterns. To overcome the problems on the company, this research was done to reprocess sales transaction data for 2018-2019 using data mining techniques with association methods and apriori algorithms. RapidMiner is a supporting application used to find association rules derived from transaction data. Processed transaction data using the Knowledge Discovery in Database (KDD) approach. Thus, the company can determine consumer habits in buying goods derived from sales transaction data for 2018-2019. The results of this study are that in 2018, nine association rules were obtained, of which the best were CT G-246 ⇒ CT G-250 and CT G-250 ⇒ CT G-246. In 2019, nineteen association rules were obtained, of which the best were PN 0441, SK 0175 ⇒ SK 0530 and SK 0175, SK 0283 ⇒ SK 0530. From the best association rules, the goods in the Coat (imported), Pants, and Skirt categories are categories that are often bought together.
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spelling doaj.art-9f8d212d243a45dd93173d639e1a17d32022-12-22T03:30:50ZengKresnamedia PublisherJurnal Riset Informatika2656-17432656-17352022-09-014433134010.34288/jri.v4i4.422422SALES LEVEL ANALYSIS USING THE ASSOCIATION METHOD WITH THE APRIORI ALGORITHMSamuel Samuel0Asrul Sani1Agus Budiyantara2Merliani Ivone3Frieyadie Frieyadie4Sekolah Tinggi Manajemen dan Ilmu Komputer WiduriSTMIK WiduriSekolah Tinggi Manajemen dan Ilmu Komputer WiduriSTISIP WiduriUniversitas Nusa MandiriThe company does not yet know the pattern of consumer purchases because so far, the sales transaction data has not been used correctly and does not have a unique method to determine consumer buying patterns. To overcome the problems on the company, this research was done to reprocess sales transaction data for 2018-2019 using data mining techniques with association methods and apriori algorithms. RapidMiner is a supporting application used to find association rules derived from transaction data. Processed transaction data using the Knowledge Discovery in Database (KDD) approach. Thus, the company can determine consumer habits in buying goods derived from sales transaction data for 2018-2019. The results of this study are that in 2018, nine association rules were obtained, of which the best were CT G-246 ⇒ CT G-250 and CT G-250 ⇒ CT G-246. In 2019, nineteen association rules were obtained, of which the best were PN 0441, SK 0175 ⇒ SK 0530 and SK 0175, SK 0283 ⇒ SK 0530. From the best association rules, the goods in the Coat (imported), Pants, and Skirt categories are categories that are often bought together.https://ejournal.kresnamediapublisher.com/index.php/jri/article/view/422association methodapriori algorithmassociation rulesrapidminer
spellingShingle Samuel Samuel
Asrul Sani
Agus Budiyantara
Merliani Ivone
Frieyadie Frieyadie
SALES LEVEL ANALYSIS USING THE ASSOCIATION METHOD WITH THE APRIORI ALGORITHM
Jurnal Riset Informatika
association method
apriori algorithm
association rules
rapidminer
title SALES LEVEL ANALYSIS USING THE ASSOCIATION METHOD WITH THE APRIORI ALGORITHM
title_full SALES LEVEL ANALYSIS USING THE ASSOCIATION METHOD WITH THE APRIORI ALGORITHM
title_fullStr SALES LEVEL ANALYSIS USING THE ASSOCIATION METHOD WITH THE APRIORI ALGORITHM
title_full_unstemmed SALES LEVEL ANALYSIS USING THE ASSOCIATION METHOD WITH THE APRIORI ALGORITHM
title_short SALES LEVEL ANALYSIS USING THE ASSOCIATION METHOD WITH THE APRIORI ALGORITHM
title_sort sales level analysis using the association method with the apriori algorithm
topic association method
apriori algorithm
association rules
rapidminer
url https://ejournal.kresnamediapublisher.com/index.php/jri/article/view/422
work_keys_str_mv AT samuelsamuel saleslevelanalysisusingtheassociationmethodwiththeapriorialgorithm
AT asrulsani saleslevelanalysisusingtheassociationmethodwiththeapriorialgorithm
AT agusbudiyantara saleslevelanalysisusingtheassociationmethodwiththeapriorialgorithm
AT merlianiivone saleslevelanalysisusingtheassociationmethodwiththeapriorialgorithm
AT frieyadiefrieyadie saleslevelanalysisusingtheassociationmethodwiththeapriorialgorithm