A Regulamentação Ambiental Conduzindo Estratégias Ecoinovativas na Indústria de Papel e Celulose
This study aimed to analyze the association of environmental regulation with the adoption of both proactive and reactive eco-innovation strategies in the Brazilian pulp, paper, and paper product industry. Methodology was based on a quantitative approach, using a cross-sectional survey by means of a...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
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Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD)
2015-01-01
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| Series: | RAC: Revista de Administração Contemporânea |
| Subjects: | |
| Online Access: | http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1415-65552015000100006&lng=pt&nrm=iso&tlng=pt |
| _version_ | 1797707271670595584 |
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| author | Marlete Beatriz Maçaneiro Sieglinde Kindl da Cunha Marcos Roberto Kuhl João Carlos da Cunha |
| author_facet | Marlete Beatriz Maçaneiro Sieglinde Kindl da Cunha Marcos Roberto Kuhl João Carlos da Cunha |
| author_sort | Marlete Beatriz Maçaneiro |
| collection | DOAJ |
| description | This study aimed to analyze the association of environmental regulation with the adoption of both proactive and reactive eco-innovation strategies in the Brazilian pulp, paper, and paper product industry. Methodology was based on a quantitative approach, using a cross-sectional survey by means of a self-administered online questionnaire answered by 117 sector companies of all sizes and Brazilian regions. Data analysis consisted of inferential statistics with logistic regression analysis. The main results show that the organizations participating in this study consider environmental regulation as conducive of proactive, more than reactive, eco-innovation strategies, as opposed to previous literature. This result fits into the evolutionary perspective, which postulates that companies see environmental regulation as less a cost and more an opportunity, directing them to improve productivity and competitiveness. |
| first_indexed | 2024-03-12T06:04:58Z |
| format | Article |
| id | doaj.art-a086bf1ce3fc49e7afaf1303fcf644ec |
| institution | Directory Open Access Journal |
| issn | 1415-6555 1982-7849 |
| language | English |
| last_indexed | 2024-03-12T06:04:58Z |
| publishDate | 2015-01-01 |
| publisher | Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD) |
| record_format | Article |
| series | RAC: Revista de Administração Contemporânea |
| spelling | doaj.art-a086bf1ce3fc49e7afaf1303fcf644ec2023-09-03T03:46:17ZengAssociação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD)RAC: Revista de Administração Contemporânea1415-65551982-78492015-01-01191658310.1590/1982-7849rac20151779 A Regulamentação Ambiental Conduzindo Estratégias Ecoinovativas na Indústria de Papel e CeluloseMarlete Beatriz Maçaneiro0Sieglinde Kindl da Cunha1Marcos Roberto Kuhl2João Carlos da Cunha3Universidade Estadual do Centro-Oeste – UNICENTROUniversidade Positivo – UP; Universidade Federal do Paraná – UFPRUniversidade Estadual do Centro-Oeste – UNICENTROUniversidade Positivo – UPThis study aimed to analyze the association of environmental regulation with the adoption of both proactive and reactive eco-innovation strategies in the Brazilian pulp, paper, and paper product industry. Methodology was based on a quantitative approach, using a cross-sectional survey by means of a self-administered online questionnaire answered by 117 sector companies of all sizes and Brazilian regions. Data analysis consisted of inferential statistics with logistic regression analysis. The main results show that the organizations participating in this study consider environmental regulation as conducive of proactive, more than reactive, eco-innovation strategies, as opposed to previous literature. This result fits into the evolutionary perspective, which postulates that companies see environmental regulation as less a cost and more an opportunity, directing them to improve productivity and competitiveness.http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1415-65552015000100006&lng=pt&nrm=iso&tlng=ptenvironmental regulations; eco-innovation; reactive and proactive strategies; pulp and paper industry |
| spellingShingle | Marlete Beatriz Maçaneiro Sieglinde Kindl da Cunha Marcos Roberto Kuhl João Carlos da Cunha A Regulamentação Ambiental Conduzindo Estratégias Ecoinovativas na Indústria de Papel e Celulose RAC: Revista de Administração Contemporânea environmental regulations; eco-innovation; reactive and proactive strategies; pulp and paper industry |
| title | A Regulamentação Ambiental Conduzindo Estratégias Ecoinovativas na Indústria de Papel e Celulose |
| title_full | A Regulamentação Ambiental Conduzindo Estratégias Ecoinovativas na Indústria de Papel e Celulose |
| title_fullStr | A Regulamentação Ambiental Conduzindo Estratégias Ecoinovativas na Indústria de Papel e Celulose |
| title_full_unstemmed | A Regulamentação Ambiental Conduzindo Estratégias Ecoinovativas na Indústria de Papel e Celulose |
| title_short | A Regulamentação Ambiental Conduzindo Estratégias Ecoinovativas na Indústria de Papel e Celulose |
| title_sort | regulamentacao ambiental conduzindo estrategias ecoinovativas na industria de papel e celulose |
| topic | environmental regulations; eco-innovation; reactive and proactive strategies; pulp and paper industry |
| url | http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1415-65552015000100006&lng=pt&nrm=iso&tlng=pt |
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