A Conceptual Development of a Business Model Typology in Tourism: the impact of digitalization and location

This paper aims to conceptually develop a business model typology in tourism. It focuses on digitalization and destination location as important contextual factors when developing the typology. The paper builds on prior research on business models and tourism research by adopting configuration theor...

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Main Authors: Gabriel Linton, Christina Öberg
Format: Article
Language:English
Published: Carleton University 2020-07-01
Series:Technology Innovation Management Review
Subjects:
Online Access:https://timreview.ca/timreview.ca/article/1372
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author Gabriel Linton
Christina Öberg
author_facet Gabriel Linton
Christina Öberg
author_sort Gabriel Linton
collection DOAJ
description This paper aims to conceptually develop a business model typology in tourism. It focuses on digitalization and destination location as important contextual factors when developing the typology. The paper builds on prior research on business models and tourism research by adopting configuration theory to create a typology of business models in tourism businesses. Four business model archetypes are identified: (1) bricks and mortar business models, (2) digitalized destinations, (3) create a destination, and (4) intermediary business models. The typology contributes to the literature by identifying different types of business models in the tourism sector. The typology also helps to ground the business model concept theoretically, something that has been considered as missing in previous business model research.
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spelling doaj.art-a197befffce1404aad4c74991b85f6c82022-12-22T00:17:03ZengCarleton UniversityTechnology Innovation Management Review1927-03212020-07-011071728http://doi.org/10.22215/timreview/1372A Conceptual Development of a Business Model Typology in Tourism: the impact of digitalization and locationGabriel LintonChristina ÖbergThis paper aims to conceptually develop a business model typology in tourism. It focuses on digitalization and destination location as important contextual factors when developing the typology. The paper builds on prior research on business models and tourism research by adopting configuration theory to create a typology of business models in tourism businesses. Four business model archetypes are identified: (1) bricks and mortar business models, (2) digitalized destinations, (3) create a destination, and (4) intermediary business models. The typology contributes to the literature by identifying different types of business models in the tourism sector. The typology also helps to ground the business model concept theoretically, something that has been considered as missing in previous business model research.https://timreview.ca/timreview.ca/article/1372business modelsconfigurationsdestinationdigitalizationlocationtechnologytourismtypology
spellingShingle Gabriel Linton
Christina Öberg
A Conceptual Development of a Business Model Typology in Tourism: the impact of digitalization and location
Technology Innovation Management Review
business models
configurations
destination
digitalization
location
technology
tourism
typology
title A Conceptual Development of a Business Model Typology in Tourism: the impact of digitalization and location
title_full A Conceptual Development of a Business Model Typology in Tourism: the impact of digitalization and location
title_fullStr A Conceptual Development of a Business Model Typology in Tourism: the impact of digitalization and location
title_full_unstemmed A Conceptual Development of a Business Model Typology in Tourism: the impact of digitalization and location
title_short A Conceptual Development of a Business Model Typology in Tourism: the impact of digitalization and location
title_sort conceptual development of a business model typology in tourism the impact of digitalization and location
topic business models
configurations
destination
digitalization
location
technology
tourism
typology
url https://timreview.ca/timreview.ca/article/1372
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AT christinaoberg aconceptualdevelopmentofabusinessmodeltypologyintourismtheimpactofdigitalizationandlocation
AT gabriellinton conceptualdevelopmentofabusinessmodeltypologyintourismtheimpactofdigitalizationandlocation
AT christinaoberg conceptualdevelopmentofabusinessmodeltypologyintourismtheimpactofdigitalizationandlocation