What do children observe and learn from televised sports betting advertisements? A qualitative study among Australian children

What do children observe and learn from televised sports betting advertisements? A qualitative study among Australian children

Abstract Objective: To explore children's awareness of sports betting advertising and how this advertising may influence children's attitudes, product knowledge and desire to try sports betting. Methods: Semi‐structured qualitative interviews were conducted with 48 children (8–16 years) fr...

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Bibliographic Details
Main Authors: Hannah Pitt, Samantha L. Thomas, Amy Bestman, Mike Daube, Jeffrey Derevensky
Format: Article
Language:English
Published: Elsevier 2017-12-01
Series:Australian and New Zealand Journal of Public Health
Subjects:
children
advertising
sports betting
gambling
Online Access:https://doi.org/10.1111/1753-6405.12728

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