Creating Value in Non-Profit Sports Organizations: An Analysis of the DART Model and Its Performance Implications
This study aims to analyze the impact of value creation and cocreation, as measured by the dialogue, access, risk assessment, and transparency (DART) model, on the performance of non-profit sports organizations (NPSOs). To assess this impact, the authors analyzed data collected from sports and admin...
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| Format: | Article |
| Language: | English |
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MDPI AG
2023-09-01
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| Series: | European Journal of Investigation in Health, Psychology and Education |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2254-9625/13/9/121 |
| _version_ | 1827726472014462976 |
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| author | Jorge Iván Brand Ortíz Silvana Janeth Correa Henao Laura Cristina Henao Colorado Alejandro Valencia-Arias |
| author_facet | Jorge Iván Brand Ortíz Silvana Janeth Correa Henao Laura Cristina Henao Colorado Alejandro Valencia-Arias |
| author_sort | Jorge Iván Brand Ortíz |
| collection | DOAJ |
| description | This study aims to analyze the impact of value creation and cocreation, as measured by the dialogue, access, risk assessment, and transparency (DART) model, on the performance of non-profit sports organizations (NPSOs). To assess this impact, the authors analyzed data collected from sports and administration managers of NPSOs, specifically Colombian amateur soccer clubs. The study used partial-least-squares structural-equation modeling (PLS-SEM) with constructs of the reflexive-formative type. The results indicate that value creation has a positive impact on the performance of NPSOs through the mediating effect of value cocreation. Despite the limitations of this study, including the limited research on the relationship between value creation and cocreation and NPSO performance in Colombia, the findings contribute to the understanding of the mediating effect of cocreation. The authors found that cocreation mainly affects the sport, customers/members, communication and image, finance, and organization dimensions of NPSOs in developing countries. This study draws attention to the potential benefits of cocreation for NPSOs and emphasizes the importance of creating value in this context. The study concludes that further studies on the constructs proposed in this research would help to understand the phenomenon of innovation and its impact on NPSOs. Overall, this study provides valuable insights for managers and policymakers in NPSOs—especially in developing countries—on the importance of value cocreation in improving their performance. |
| first_indexed | 2024-03-10T22:51:24Z |
| format | Article |
| id | doaj.art-a1e0fb4a5b5f4c43a1da54d3f95feefd |
| institution | Directory Open Access Journal |
| issn | 2174-8144 2254-9625 |
| language | English |
| last_indexed | 2024-03-10T22:51:24Z |
| publishDate | 2023-09-01 |
| publisher | MDPI AG |
| record_format | Article |
| series | European Journal of Investigation in Health, Psychology and Education |
| spelling | doaj.art-a1e0fb4a5b5f4c43a1da54d3f95feefd2023-11-19T10:20:12ZengMDPI AGEuropean Journal of Investigation in Health, Psychology and Education2174-81442254-96252023-09-011391676169310.3390/ejihpe13090121Creating Value in Non-Profit Sports Organizations: An Analysis of the DART Model and Its Performance ImplicationsJorge Iván Brand Ortíz0Silvana Janeth Correa Henao1Laura Cristina Henao Colorado2Alejandro Valencia-Arias3Ciencias Administrativas, Instituto Tecnológico Metropolitano, Medellín 050004, ColombiaCiencias Administrativas, Instituto Tecnológico Metropolitano, Medellín 050004, ColombiaCiencias Administrativas, Instituto Tecnológico Metropolitano, Medellín 050004, ColombiaEscuela de Ingeniería Industrial, Universidad Señor de Sipán, Chiclayo 14001, PeruThis study aims to analyze the impact of value creation and cocreation, as measured by the dialogue, access, risk assessment, and transparency (DART) model, on the performance of non-profit sports organizations (NPSOs). To assess this impact, the authors analyzed data collected from sports and administration managers of NPSOs, specifically Colombian amateur soccer clubs. The study used partial-least-squares structural-equation modeling (PLS-SEM) with constructs of the reflexive-formative type. The results indicate that value creation has a positive impact on the performance of NPSOs through the mediating effect of value cocreation. Despite the limitations of this study, including the limited research on the relationship between value creation and cocreation and NPSO performance in Colombia, the findings contribute to the understanding of the mediating effect of cocreation. The authors found that cocreation mainly affects the sport, customers/members, communication and image, finance, and organization dimensions of NPSOs in developing countries. This study draws attention to the potential benefits of cocreation for NPSOs and emphasizes the importance of creating value in this context. The study concludes that further studies on the constructs proposed in this research would help to understand the phenomenon of innovation and its impact on NPSOs. Overall, this study provides valuable insights for managers and policymakers in NPSOs—especially in developing countries—on the importance of value cocreation in improving their performance.https://www.mdpi.com/2254-9625/13/9/121NPSOsvalue creationvalue cocreationperformance of sports organizationsamateur soccer clubs |
| spellingShingle | Jorge Iván Brand Ortíz Silvana Janeth Correa Henao Laura Cristina Henao Colorado Alejandro Valencia-Arias Creating Value in Non-Profit Sports Organizations: An Analysis of the DART Model and Its Performance Implications European Journal of Investigation in Health, Psychology and Education NPSOs value creation value cocreation performance of sports organizations amateur soccer clubs |
| title | Creating Value in Non-Profit Sports Organizations: An Analysis of the DART Model and Its Performance Implications |
| title_full | Creating Value in Non-Profit Sports Organizations: An Analysis of the DART Model and Its Performance Implications |
| title_fullStr | Creating Value in Non-Profit Sports Organizations: An Analysis of the DART Model and Its Performance Implications |
| title_full_unstemmed | Creating Value in Non-Profit Sports Organizations: An Analysis of the DART Model and Its Performance Implications |
| title_short | Creating Value in Non-Profit Sports Organizations: An Analysis of the DART Model and Its Performance Implications |
| title_sort | creating value in non profit sports organizations an analysis of the dart model and its performance implications |
| topic | NPSOs value creation value cocreation performance of sports organizations amateur soccer clubs |
| url | https://www.mdpi.com/2254-9625/13/9/121 |
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