MARKETING STRATEGY OF VALUE ADDED PRODUCT: A CASE STUDY AT CV. BEE JAY SEAFOOD PROBOLINGGO, EAST JAVA, INDONESIA
The participation of the fisheries and marine sector in contributing to the country's foreign exchange is deemed to have a strategic impact on national economic development. One of the companies engaged in the processing of fishery products that produce various kinds of ready-to-eat products (v...
Main Authors: | , , , , |
---|---|
Format: | Article |
Language: | English |
Published: |
iVolga Press
2023-02-01
|
Series: | Russian Journal of Agricultural and Socio-Economic Sciences |
Subjects: |