Environmental Issues and Reflection of their Perception in Internet Media

The purpose of this study is to determine the extent to which the media are devoted to global environmental problems and to how they measure them. The initial categorization of the published texts in reputable online media with national coverage (that also has its printed counterpart), specifies how...

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Main Author: Dasa Novacikova
Format: Article
Language:English
Published: University of Žilina 2017-01-01
Series:Communications
Subjects:
Online Access:https://komunikacie.uniza.sk/artkey/csl-201701-0006_environmental-issues-and-reflection-of-their-perception-in-internet-media.php
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author Dasa Novacikova
author_facet Dasa Novacikova
author_sort Dasa Novacikova
collection DOAJ
description The purpose of this study is to determine the extent to which the media are devoted to global environmental problems and to how they measure them. The initial categorization of the published texts in reputable online media with national coverage (that also has its printed counterpart), specifies how and where the most important environmental issues are reflected in online media, more specifically in SME and Pravda. We believe that only marginal space is dedicated to the important environmental issues. The basis of the content analysis is to document the frequency and the thematic focus of the contributions dedicated to environmental topics. Within this study attempts are made to highlight the media's ability to positively influence and shape public opinion. It also aims to emphasize the importance of the media's educational character in the context of environmental themes, the publishing of which has global importance.
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spelling doaj.art-a279b880fbe84f4ca49f679ba6a975ef2023-04-14T06:31:33ZengUniversity of ŽilinaCommunications1335-42052585-78782017-01-01191303410.26552/com.C.2017.1.30-34csl-201701-0006Environmental Issues and Reflection of their Perception in Internet MediaDasa Novacikova0Department of Journalism, Faculty of Arts, Constantine the Philosopher University, Nitra, SlovakiaThe purpose of this study is to determine the extent to which the media are devoted to global environmental problems and to how they measure them. The initial categorization of the published texts in reputable online media with national coverage (that also has its printed counterpart), specifies how and where the most important environmental issues are reflected in online media, more specifically in SME and Pravda. We believe that only marginal space is dedicated to the important environmental issues. The basis of the content analysis is to document the frequency and the thematic focus of the contributions dedicated to environmental topics. Within this study attempts are made to highlight the media's ability to positively influence and shape public opinion. It also aims to emphasize the importance of the media's educational character in the context of environmental themes, the publishing of which has global importance.https://komunikacie.uniza.sk/artkey/csl-201701-0006_environmental-issues-and-reflection-of-their-perception-in-internet-media.phponline mediathe environmentglobal warmingenvironmental issues
spellingShingle Dasa Novacikova
Environmental Issues and Reflection of their Perception in Internet Media
Communications
online media
the environment
global warming
environmental issues
title Environmental Issues and Reflection of their Perception in Internet Media
title_full Environmental Issues and Reflection of their Perception in Internet Media
title_fullStr Environmental Issues and Reflection of their Perception in Internet Media
title_full_unstemmed Environmental Issues and Reflection of their Perception in Internet Media
title_short Environmental Issues and Reflection of their Perception in Internet Media
title_sort environmental issues and reflection of their perception in internet media
topic online media
the environment
global warming
environmental issues
url https://komunikacie.uniza.sk/artkey/csl-201701-0006_environmental-issues-and-reflection-of-their-perception-in-internet-media.php
work_keys_str_mv AT dasanovacikova environmentalissuesandreflectionoftheirperceptionininternetmedia